Neutrally Evaluation process is now in effect and making sellers and rights owners life a little easier, with a 3 week window, before the ASIN(s) are yanked. However, what happens when both parties put in the fees to enter their argument over the patent? That is what we will discuss on today's show with Rich Rich Goldstein works with entrepreneurs to help them protect their ideas, products, and brands with patents and trademarks. Over the past 26 years he has obtained more than 2,000 patents for his clients. Rich is host of the “Innovations and Breakthroughs” podcast. He is author of the Consumer Guide to Obtaining a Patent for the American Bar Association and regularly speaks to entrepreneurs and marketers to help educate them about the patent process is Links Explanation of patent claims: https://www.youtube.com/watch?v=4n3mQET0ylY&list=PLfB8Om5CN3mFMIrXPtNycYxlM4yGnhFYq Firm website: www.goldsteinpatentlaw.com Grab Tickets for Seller Sessions Live Brought to you by Thrasio on May 7, 2022 Featuring: Ivelin Demirov, Tim Jordan, Destaney Wishon, Adam Heist and many more Hosted by: Danny McMillan, Sharon Even and Izabela Hamilton Grab Tickets at: https://live.sellersessions.com/ Conference tickets include the “Afterparty brought to you by BetterAMS and Clear Ads”. Purchase tickets to the VIP Dinner “brought to you by Avask” https://live.sellersessions.com/ Big Thank you to our sponsors: Seller Sessions Live in brought to you by Thrasio (May 7) The VIP is brought to you by Avask (May 6) Afterparty is brought to you by BetterAMS and Clear Ads (May 7) Thank you to Perpetua, YLT Translations, SellersAlley & Pinformative