Episode Notes Officials in California recently launched a new tourism marketing campaign. Visit California CEO Caroline Beteta discussed it and more in an interview with Global Tourism Reporter Dawit Habtemariam. Beteta said California’s current marketing campaign — titled “Ultimate Playground —...

Episode Notes Marriott and IHG have each announced plans to add 100 hotels to their portfolio in Europe, reports Senior Hospitality Editor Sean O’Neill. Marriott said it would add those roughly 100 properties by the end of 2026 through hotel conversions — deals where the owner of an existing...