This podcast is for founders and marketers working with beauty brands. The podcast aims to provide validated frameworks and strategies to
1. Transform into an envied beauty brand for organic growth
2. Grow your beauty brand in every stage of its lifecycle: launch, growth, maturity or even decline
With case studies and interviews!
Envied Beauty Brand podcast is hosted by Rohit Banota, founder of StorySaves (www.StorySaves.ca)-a Toronto based brand strategy firm, which has transformed dozens into envied beauty brands for sharp and resource independent, profitable and organic growth.
In this second episode on brand purpose, I teach frameworks on how to discover your brand purpose, bust a few myths and commonly misunderstood statements and reports on brand purpose.
Published 05/02/21
What is a brand purpose, how does it relate to your vision, why do you need a brand purpose and what is the relationship between a brand purpose and a cause? Find out the answers to all of these questions in this episode!
Published 05/01/21