Brant Insero is the senior director of education, training, certification, and standards with ISSA. In this episode of Straight Talk!, he explains how cleaning education and certification is critical to fostering confidence in school settings.  While most judge their surroundings by sight and smell, when you enter a building, how clean and safe it is goes much deeper. Insero discusses four key components all facility managers, cleaning professionals, and industry leaders should embrace: Transparency, accountability, visibility, and partnerships.