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Strategic view of performance
for iBooks
Strategic management and planning are no longer the preserve of senior executives. This unit looks at three different approaches to strategy before analysing the direction that strategic management may take now that it has become an accumulation of small tactical decisions rather than a top-down process. If you are interested in ‘ how’ a business ‘ ticks’, this unit could provide some of the answers. This study unit is just one of many that can be found on LearningSpace, part of OpenLearn, a collection of open educational resources from The Open University. Published in ePub 2.0.1 format,...
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Strategic management and planning are no longer the preserve of senior executives. This unit looks at three different approaches to strategy before analysing the direction that strategic management may take now that it has become an accumulation of small tactical decisions rather than a top-down...
Published 06/06/11
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