The COVID-19 pandemic has changed the travel market beyond recognition. But don't be scared: it did not vanish, the travel market continues to develop! In the podcast, we taste Eastern Europe talking to local entrepreneurs, officials, and other experts about how the region's tourism adapts to the demands of time and what it has to offer travel seekers. Our today's topic is Lviv: a hidden gem with creative people in the heart of Ukraine. Vitaliy Kulyk - Director of Lviv Tourism Development Center - is our guest today. That it is the first live-recorded episode of the “Tasting Eastern Europe” podcast. So don’t be surprised to hear the sounds of Lviv: trams, busses, cars, and people voices. So get ready to listen to the city, and not only to the speaker. Here are the timeframes of our talk: 1:36 - A brief introduction by acquaintance with Vitaliy and his experience at Lviv Tourism Development Center 2:33 - Briefly about tourism in Lviv during the time of the pandemic 4:22 - About adaptation of the city's tourism to the pandemic 6:15 - What is workation 7:25 - Why people should visit Lviv in general 7:52 - How the city can be interesting for visitors from the perspectives of culture and events 8:40 - Lviv and "exotic" locations or activities 9:42 - The most popular unusual location in Lviv 9:56 - Lviv's changes in mobility, tourism infrastructure, and green tourism 11:10 - Reflections about is there a place for tourism in the pandemic world 12:02 - How Lviv wants to keep city visitors despite the new peak of the COVID-19 pandemic 12:57 - A favorite location of Vitaliy in Lviv 13:49 - Vitaliy's top-3 things list city visitors must do in Lviv 14:13 - His favorite national meal 14:28 - Why does he love Lviv the most Let's taste Eastern Europe together!