How to innovate at a corporate - lessons from Apple and Intel
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Every company wants to be innovative, but how do you balance the risk of innovation with the need to keep the lights on? Listen to this interview with Kapil Kane, Head of Innovation at Intel China, to find out. Learning notes from this episode: Most tech innovations die because they do not have a solid business case. As much as non-techies need to learn to speak tech, techies need to learn to speak business. “No matter how smart you are, if you are not able to get your idea across in the language of a lay person, you are missing out a lot,” says Kapil. To structure creativity within an organisation, Kapil advises learning from Apple, where teams often worked on projects that other teams did not know about. This meant that they could focus on their work, while upper management connected the dots. The innovation accelerator at Intel China Kapil set up brings in revenue, but that is not the only benefit. It serves as a training ground for ambitious people “If you are able to nurture your innovate talent in your organisation, you will grow them and they will deliver good results for you.” Resources mentioned in this episode: Innovate, but how? (Abstract): free guide on 6 types of innovation and how to know which one is right for you. Innovate, but how? The Pragmatist's Guide To Growth: based on research conducted by Sophia Matveeva and researchers from the University of Chicago on how the world's largest companies approach innovation.  To attend Tech for Non-Technical Founders in London on May 10 2022 in London, book your ticket here and use PODCAST to get 20% off the price.   ----- If you like learning about how tech products and profits get made, you'll like our newsletter. It's funny too. Sign up here. ----- There are 2 ways to apply this work to your unique challenges: For companies: We create learning and innovation programmes, to help companies make the most out of digital transformation and help them become more entrepreneurial. Happy clients include Techstars x Blackstone Launchpad, Constellation Brands and Oxford University. Get in touch with us about bespoke training & consulting on [email protected] For individuals, if you want to: Build tech a venture as a non-technical innovator Succeed in tech as a non-techie Then Tech For Non-Techies membership is for you. We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected] Say hi to Sophia on Twitter and follow her on LinkedIn. Following us on Facebook and Instagram will make you smarter. 
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