Brenton Ford is a swim coach based in Australia. Brenton is the founder of Effortless Swimming, a swim coaching business through which he helps triathletes and swimmers improve their swim technique with free content (e.g. Youtube and podcast) as well as in-person clinics and online programs.    IN THIS EPISODE YOU'LL LEARN ABOUT: -Limiters for swim performance in age-group triathletes -What is good freestyle swimming technique in an age-group triathlon context?  -How to improve your freestyle swimming technique -Training structure, and how to train for fitness improvements -The value of video analysis and how to get the most out of it   SHOWNOTES: https://scientifictriathlon.com/tts320/   SCIENTIFIC TRIATHLON AND THAT TRIATHLON SHOW WEBPAGE: www.scientifictriathlon.com/podcast/   SPONSORS: Precision Fuel & Hydration - Optimise and individualise your fueling and hydration strategy using the free online Sweat Test and Quick Carb Calculator on precisionfuelandhydration.com. Then book a free one-on-one consultation to chat with the team and refine your even further. Listeners of That Triathlon Show get 15% off their first order of fueling and hydration products. If you didn't catch the discount code in the episode, email Andy and the team at [email protected] and they will be happy to help.    ROKA - Exceptional quality triathlon wetsuits, trisuits, swimskins, goggles, performance sunglasses as well as prescription eyeglasses and sunglasses.  Online vision test for prescription updates and home try-on options available for eyeglasses. Ships from  the US, UK and EU. Trusted by world-leading athletes such as  Lucy Charles-Barclay, Javier Gómez Noya, Flora Duffy, Morgan Pearson, Summer Rappaport and others in triathlon, cycling, speed skating, and many more. Visit roka.com/tts for 20% off your order.   LINKS AND RESOURCES: Effortless Swimming (Brenton's business) website, Youtube, podcast and Instagram Open water swimming: training and racing tips with coach Brenton Ford | EP#18 All previous Swimming-related episodes on That Triathlon Show   RATE AND REVIEW: If you enjoy the show, please help me out by subscribing, rating and reviewing: www.scientifictriathlon.com/rate/   CONTACT: Want to send feedback, questions or just chat? Email me at [email protected] or connect on Instagram, Facebook, or Twitter.