Episodes
What I did want to talk about is a conversation I had yesterday. I did about an hour strategy session with the company that I'm using and also testing. We have picked the niche and how we will start building out the niche property the way that we've talked about it.  This question came up. Are we going to be focusing on display ads or affiliate products?  My first answer was we're going after display ads. The reason is to me it's a lot cleaner.  We don't have to worry about Amazon cutting...
Published 09/17/21
Today, I've got something new that I will be testing that's a little risky, a little scary, but that's good. That's where growth usually happens.  What I'm talking about here is my new $9,000 niche property test case study. I haven't named what that will be. We're going to document the entire job.  I'll explain exactly "WHY": Is this differentI spent $9,000 I don't have anything yet to show for itYou have been hearing me talk about niche properties where you build your own digital real...
Published 09/15/21
Every Monday, I come on here and try to share something with you that you can take that and carry out through the rest of your week. So, Today we will be talking about something that I think is powerful if you understand it. Now that would be patience.  Patience is so hard. Who wants to throw an efficient lure out there and keep reeling that thing in and having the patients until you get a bite? We all want it.  We live in a world with social media with instant gratification. We can go...
Published 09/13/21
Welcome to This Friday's jam session. This is one of the highlights of my week. I get to hang out with some incredible people every Friday to answer some excellent questions. So, How do I get a question answered? To become part of our take-action crew, go to takeactioncrew.com.  It's totally free. We do it every single Friday, and it is a blast. So what you're about to listen to is one that we did last week. We're going to talk about niche properties. I'm going to give you more on my Airbnb...
Published 09/10/21
We are going to do another niche validation session today. I'm going to go ahead and dig in to see if this niche is worth building out.  Before we get into the idea of building a niche property, I want to say this. We call it our digital real estate.  The main thing is looking for an opportunity to get into a niche without a ton of competition. I'll show you what that looks like. What are those markers?  We will be checking how intense the competition is. We will show you how to check...
Published 09/08/21
Welcome back to another Monday mindset. Today I am fired up because I want to talk about something that needs to be discussed. I've talked a lot about why are you doing whatever you're doing? My daughter is playing beach volleyball right now. A lot of you listen to the podcast or watch the replays on the coffee talks.  My 13-year-old is doing beach volleyball.  Her, why she is doing this is because she wants to do this competitively. She is having fun but wants to get better. Eventually,...
Published 09/06/21
Success or Flop? Niche Properties Class Behind The Scenes (Jam Session)
Published 09/03/21
Today, I will be doing a live niche drill down, and I will share a straightforward process to validate a niche with you. You will be able to decide if it's something that you want to build out. This is the exact process that I go through. It's the one that I'm teaching inside of our niche properties class.  I'm going to go through this rather quickly to show you the steps. We can't spend much time here, but this will give you the steps I usually go through. Then also how it allows me to see...
Published 09/01/21
Welcome back to Another Monday mindset today. I want to talk to you about two keys to unlocking success and getting results.  I want to talk about this is because whatever you're working on right now, you have to ask yourself a couple of questions.  I'm going to give you those two questions. And then you're the only one that's going to have these answers. Let me say this. I just wrote an email about this because I think it's so important. 
Published 08/30/21
Suppose you've been listening to the podcast, coffee talks, or just hearing me talk about it online. I'm pretty excited about what I'm calling niche properties.  What we do is build digital real estate where we get to collect the rent. We're creating digital products or digital properties that will generate recurring revenue from two different sources.  One of them is an ad network, and the second is through recommending products. We're doing review-type style posts. What these are designed...
Published 08/27/21
Today, what we're Going to be talking about is how to choose a niche. Now I've talked about this before, but I'm going to give you a super-easy way to find a niche match. I will show you something that you can do immediately and get a list of different niches. This should get you started.  I will talk about the next step, getting proof of whether this niche is worth it. In the last part of it, we'll be doing a little bit more digging to see if there is true potential. Yesterday. I did a...
Published 08/25/21
Today, I'm going to be talking about, and I'll share with you why I'm going to talk about this question that comes up quite often. I've been talking about this niche property for a while now.  How long after I build this niche property can I expect to start making a thousand dollars per month? What's the roadmap, What's the target? What do you expect?  I'm going to answer what Chris Shaffer, my good friend, says a lot.  Does it depend on if we are going to have a target? Are we going to have...
Published 08/20/21
I'm going to be sharing with you a random niche that I found in doing a little bit of preparation for our upcoming niche properties workshop.  And if you're listening to this after the fact, you can go to brand creators.com forward slash niche, and you can get the details there.  But today, what I wanted to do is I wanted to show you an example of one of these niche properties.  It's not one of mine. I'll show you how I found it, how I can purchase it. I can use it as inspiration that I...
Published 08/18/21
The idea behind these Monday mindsets is to think about even the smallest thing that can help us.   More or less, get our mind right for the week ahead. It's getting into the habit of putting good things in your brain.  I am a big believer that what you put in is what comes out, like the adage of garbage in garbage out.  Being here every Monday and understanding that Monday's one message or idea is what I try to do. I don't want you to think about more than one thing.  Today, I will be...
Published 08/15/21
I don't have a whole bunch of properties. I got one Airbnb. I did have a couple of single families that I rented a few years ago. A couple that I flipped. I did that whole thing.  I've seen that side of real estate. Then I saw Airbnb, and I really love it. I also know that it takes a lot of investment. It takes a lot of time to get that property to mature before you can reap the benefits. Now, if you have an Airbnb as I do, that's a premium property on a lake, then you can charge more for...
Published 08/13/21
I'm going to be sharing with you how one niche property is making $1,796 per month. That was in just one month—two different passive revenue streams.  I'm sharing that with you because I've been talking lately about these niche properties. As I start talking about it, more things start becoming even more apparent. Things start aligning even more.  I think of this as real estate because I've done real estate. I've got an Airbnb that is similar building online properties. You can do as little...
Published 08/11/21
So today, we're going to be talking really about how to make up your mind and go for it. I don't know about you, but a lot of times, when we're buying something, I can talk myself out of it! We go back and forth with the pros and cons. That's fine, and I understand that. You maybe want to sit on it a day or two. You just want to see if it's something that you still really want.  Now we're talking about more significant purchases. Like right now, I'm recording this; you're listening to this....
Published 08/09/21
What I'm going to be talking about today are niches that I would avoid. This question came up yesterday on one of our brand creator's academy calls.  This person was getting ready to launch and wanted to know, is this a niche that I should pursue?  I gave two reasons, and the first one is it's competitive? The second reason is can the government regulate it, which makes it a little uneasy.  So this made me say, you know what, we should probably discuss some niches, right? What niches?  I...
Published 08/06/21
What I want to share with you is what I'm calling niche properties. When we think about building a brand, we think about all of the things that it will take to build a brand.  Whenever you hear brand presence, it's like big. It's like Pepsi. It's like Nike. It's like the brand. Some of you know, I have a podcast called Rock Your Brand.  Building a brand could be small. It could be medium. It could be large. It doesn't matter. I know that many people don't look at a brand. They don't look at...
Published 08/04/21
What I want to talk about is failing is not an option. It's never been an option for me. I don't want failure to be an option for you either.  I think the word fail and failure is just a negative tone. It's a negative way of talking about a subject. It's okay to fail. It just did not work, and I'm never doing that again.  So I failed, and that's fine. If there's something that you're never going to do again, then you can call it a failure.  I like to look at it as like, I what did I learn...
Published 08/02/21
Today we are going to talk about something that I think is a big problem. It came back to my attention last night, depending on when you're listening to this or watching this. I did a workshop last night on an email list building. We started to do some live Q and A. What I started to see was a common thread. I've seen this over the years. This has happened to me. It's an information learning addiction. It's a big problem. You might be listening to this podcast and three other podcasts. You...
Published 07/30/21
Today I'm going to be talking about something that has happened to me recently. I've been going beast mode here with email list building.  We're going to talk about the list size. I'm going to give you an example of a tiny, tiny email list that turned into a profit in seven days.  I talked about this a couple of episodes ago. My son was building a very small email list because he wanted to test a new product idea.  I'm going to update you on that because many people think they got to have...
Published 07/28/21
The Practice and Action Combo Method (Monday Mindset)
Published 07/26/21
Friday jam session today, we are going to be talking about how to create blog posts, outlines for publishing content faster. I'm going to give you a cool little trick, something that we do all the time.  I was outlining a post that we will be writing in a brand new niche that we're building inside of brand creators academy. If you're not part of the academy, another reason why you probably want to check it out. You can do so by heading over to brandcreators.com. If you go there, you'll get...
Published 07/23/21