Phil talks with Jeff about the importance of understanding the emotional component of sales. As a salesperson, you have an opportunity to experience that emotion with your customer. Learn what we mean by emotion and the role it plays and you’ll change your customer’s world.Get your sales question answered on The Buyer’s Mind podcast! Email us at [email protected] Want more of Jeff Shore’s advanced sales strategies? Visit www.JeffShore.com to download free sales tools & resources.