The Freelance Blueprint Elisabeth Mayr
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- Business
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Welcome to the "Freelance Blueprint" - the go to podcast for all freelancers.
If you're curious about freelancing, looking to level up your freelance game, or even if you've been freelancing for years, you're in the right place.
Hosted by Elisabeth Mayr, a freelance UX Designer, the Freelance Blueprint will equip you with everything you need to know about freelancing. We're interviewing fellow freelancers from all the corners in the world, at various stages in their careers.
Hit subscribe to get notified on next episodes.
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It’s Not a Lack of Confidence, it's About Being Comfortable | Ricardo Clarke - Presentation Communication Coach
In this conversation, Lisi and Ricardo discuss his journey from being an editor to becoming a communication coach. They touch on topics such as the value of university, the power of networking, and the role of agents in freelancing.Ricardo shares his experiences and insights, highlighting the importance of effective communication and helping others overcome their shyness. Elisabeth talks about the experience of taking masterclasses to improve her communication skills. They talk about the importance of personalised feedback in coaching. They then discuss the role of networking in freelancing and the possibility of skipping the traditional career path.The conversation then shifts to the topic of work-life balance and how to create a work life that works for you. They also touch on the topic of working while traveling and the challenges of freelancing. Finally, they discuss the process of creating videos and the time-consuming nature of editing.The conversation covers topics such as efficiently posting content, becoming confident on camera, how to stay relaxed in front of a camera and to constantly review one's progress.Ricardo also talks about adding a personal touch to content, overcoming self-perception on camera, acting and authenticity in communication, improving communication on Zoom, voice projection and tone.Overall, the conversation explores the process of personal and professional growth and the challenges and rewards of pursuing a new career path.
Takeaways
Transitioning from one career to another requires self-reflection and a willingness to explore new opportunities.
Effective communication is a valuable skill in various professional contexts.
Personalized feedback is important for growth and progress in any field.
It is possible to skip the traditional career path and find success in freelancing.
Working while traveling can offer flexibility but also requires planning and time management.
The review process is essential for improving communication skills and identifying areas for growth.
Acting and authenticity can coexist in communication, allowing for a more engaging and relatable presence.
Improving communication on Zoom involves using voice projection, varying tone, and maintaining eye contact.
Embracing personal identity and sharing personal experiences can enhance content and connection with the audience.
Balancing filler words and natural conversation can create a more authentic and engaging communication style.
Freelance work offers freedom and flexibility, but it requires taking risks and staying focused on long-term goals.
Book a call with Ricardo:
wearethenow.tv/15mins
More about Ricardo instagram.com/consciousricardo
linkedin.com/in/ricardoaclarke
Support the Freelance Blueprint Podcast
Follow the podcast
Leave a review
Sign up to the Freelance Blueprint Newsletter https://mailchi.mp/19bd323f0892/sign-up-to-my-newsletter
Become a sponsor (visit freelance-blueprint.com for more information)
Join the Freelance Blueprint Discord Channel https://discord.gg/wpYWUqU8Sc
Chapters
00:00 Intro
00:42 About Ricardo
02:32 How to get from shy to fly
03:11 From TV editing to becoming a Presentation & Communication Coach
05:24 The "Coach"-label
07:10 How a University Project got Ricardo into Editing
09:50 Experience of Going to University vs. Doing an Online Course
12:42 Why Ricardo Decided to Freelance
17:00 Why Communication?
18:30 Taking Communication Training
22:50 Should I Get an Agent?
24:00 Skipping the Corporate Ladder
28:22 How do You Create a Work Life that Works for You?
31:10 Working in Different Time Zones to Your Colleagues
35:32 Ricardo's Tips to Become more Confident in Front of The Camera
40:50 How 'Acting' Helps with Communication
43:11 Common Mistakes People Make On Camera
44:44 Use Your Volume When You Talk
49:08 Ricardo's Tips for Elisabeth's Communication Style
52:12 It's Okay to Use Filler Words
53:58 Freelance Blueprint: 3 Final Que -
Think like a CEO - How Outsourcing will Grow Your Business | Freelance Web Designer - Kat Irwin
In this conversation, Kat discusses her journey into UX design and freelancing. She shares her background from studying interior design into transitioning into designing websites and how she ended up in Berlin.
Kat also talks about the challenges and imposter syndrome she faced when starting her career. She emphasizes the importance of investing in branding and outsourcing services to save time and improve the quality of her work. Kat highlights the value of coaching and networking in finding clients and growing her business.
She talks about how shifting her mindset from “just” being a freelancer to thinking like a CEO has impacted her business. In this conversation, Kat and Lisi discuss the challenges and benefits of hiring virtual assistants, the discomfort of promoting one’s services online, and the balance between selling and genuinely helping.
They also explore the importance of building connections within a supportive community, the joy of delivering projects, and the lessons learned from client relationships. Additionally, they share tips for improving communication skills, and the value of newsletters and podcasts for freelancers. Kat emphasizes the freedom and fulfillment of freelancing and expresses gratitude for taking risks and creating a successful business.
Takeaways
Investing in branding and outsourcing services can save time and improve the quality of work.
Coaching and networking are valuable for finding clients and growing a business.
Transitioning from a freelancer to thinking like a CEO can lead to a more successful and enjoyable business.
Investing in oneself and viewing the business as a business rather than just selling time for money can lead to greater success and satisfaction.
Finding the balance between selling and helping is crucial for building genuine connections with potential clients.
Building a supportive community of like-minded freelancers can provide valuable advice, support, and potential collaborations.
Delivering projects and witnessing the impact of your work can be incredibly fulfilling and rewarding as a freelancer.
Improving communication skills, such as storytelling and improving how we communicate, can enhance client relationships and overall success.
Newsletters and podcasts can be effective tools for building connections, sharing experiences, and providing valuable insights to fellow freelancers.
You can find out more about Kat below:
kat-irwin-design.com
instagram.com/kat.irwin.design
linkedin.com/in/kat-irwin-design
Support the Freelance Blueprint Podcast
Follow the podcast
Leave a review
Sign up to the Freelance Blueprint Newsletter
https://mailchi.mp/19bd323f0892/sign-up-to-my-newsletter
Become a sponsor - Visit freelance-blueprint.com for more information
Join the Freelance Blueprint Discord Channel
https://discord.gg/wpYWUqU8Sc
Chapters
00:00 Intro
00:44 About Kat
03:00 From Furniture Design to Web Design
05:38 UX / UI/ Product Design / Web Design labels
10:23 Kat's Reason for Starting Freelancing
13:11 Getting Her First Client
13:58 Fiver and Upwork
15:50 How Kat finds her current Projects
17:52 Kat's Journey of Building a Personal Brand
22:45 Not having to Kiss a Client's A** as a Freelancer
23:28 Shifting to a CEO Mindset
26:21 Mistakes to Avoid when Outsourcing
27:30 Is it Worth it Investing in Coaching?
29:40 Outsourcing Personal Tasks like Instagram DMs
34:56 Ickyness of Selling in DMs
39:50 Creating Opportunities Through uncomfortable Actions
40:12 How to Create Positive Client Relationships
41:40 Tips for People who are Planning to Outsource
42:08 Importance of Contracts and what Clauses to Include
45:24 Kat's Newsletter
47:40 Starting the "Work In Progress" Podcast
49:12 Importance of Great Communication and Tips
51:24 Final Freelance Blueprint Questions
53:12 How to Find Kat Online
53:40 Outro -
Just give them one option, trust the process & stick to it | G’day Frank - Brand Strategy & Identity
Frank, a freelancer offering brand strategy and identity, shares his journey from working in TV production to starting his own branding business. He talks about the challenges of creating his own branding and the importance of showing up and creating content to attract clients.
He emphasises the value of networking with other creatives and collaborating on projects. Frank also talks about his experience of interviewing Rob Janoff, the designer of the Apple logo, and how it came about.
In this conversation, Frank explains his process for attracting and working with clients. He mentions the importance of genuinely wanting to help clients solve their problems through understanding their needs and goals. He also explains his approach to pricing and payment, as well as the importance of creating ONE concept that aligns with the client's brand strategy. Frank shares his experience of showing multiple options and the challenges that come from that approach. He also reflects on the evolution of his process and the lessons he has learned along the way.
More about Frank:
Instagram: instagram.com/gdayfrank
Website: gdayfrank.com
Support the Freelance Blueprint Podcast
1. Follow the podcast
2. Leave a review
3. Sign up to the Freelance Blueprint Newsletter
https://mailchi.mp/19bd323f0892/sign-up-to-my-newsletter
4. Become a sponsor - Visit freelance-blueprint.com for more information
Watch on Youtube
https://youtu.be/Ml5_5WS7bdc
Takeaways
Creating content and showing up consistently across multiple platforms is essential for building a personal brand and attracting clients.
Networking with other creatives and collaborating on projects can lead to new opportunities and connections.
Cold outreach to potential clients may not be as effective as forming relationships with other professionals in complementary fields.
Building a personal brand takes time and perseverance and evolves over time.
Putting oneself out there and creating content can lead to unexpected opportunities and connections.
Having a conversation with potential clients is crucial to understanding their needs and goals.
Creating one concept that aligns with the client's brand strategy is more effective than showing multiple options.
Being transparent about pricing and payment terms helps set expectations and builds trust with clients.
The process of attracting and working with clients evolves over time and requires continuous learning and adaptation.
Trusting the process and believing that things will work out is key to long-term success.
Keywords
branding, personal brand, content creation, networking, collaboration, cold outreach, client attraction, client communication, pricing, payment, brand strategy, concept development, one option, process evolution
00:00 Intro
00:46 About Frank
03:00 Frank's Journey from TV Production to Branding
06:53 Why Pink?
09:06 Creating your own Branding
13:32 How Creating Content Affects Your Confidence
18:19 Interviewing Rob Janoff, the Apple Logo Designer
23:00 How Frank Finds his Clients
26:33 Tips for People Who Want to Create Content and Build a Personal Brand
32:32 Cold Outreach and What to do Once Someone Turns Into a Lead
33:43 Frank's Process for his Clients
38:12 Why You Show One Option
51:37 How Frank created his Process
52:42 Learnings from Past Projects
54:11 Why You Need to Follow the Process
56:32 Would You Do It Again?
57:56 3 Final Freelance Blueprint Questions
01:02:10 Outro -
You don't have to do it all now and you don't have to do it all at once | Nikoleta Angelova Designer - Web No-Code Developer & UX/UI Designer
In this conversation, Lisi interviews Nikoleta Angelova, a UX designer and no code web developer. They discuss Nikoleta's background and how she got started as a freelancer - even since childhood. They also talk about her daily routine and the importance of me-time.
The conversation then shifts to time management and productivity, with Nikoleta sharing her strategies for staying organized. Finally, they discuss the challenges of comparing oneself to others on social media and caring about others' opinions. In this part of the conversation, Nikoleta and Lisi discuss finding the balance between fun and educational content creation, Nikoleta's decision to become a freelancer and her upbringing and background.
Other topics include:
the importance of communication and learning English
the privilege and perspective gained from travelling
the concept of home and identity
finding their first freelance client
having an entrepreneurial mindset
the challenges of freelancing
the importance of focus and mentorship
investing in a mentor or coach
the value of peer connections and mentoring each other, and finding fulfillment in teaching and helping others
the freedom and flexibility of freelancing, and the loneliness of freelancing and the importance of finding a community
Finally, Nikoleta and Elisabeth share their experiences of starting a podcast and the joy of connecting with others through content creation.
You can find out more about Nikoleta below:
instagram.com/angelova.nikoleta.design
www.angelovanikoletadesign.com
Sign up to Nikoleta’s newsletter https://www.angelovanikoletadesign.com/blog
Linkedin: linkedin.com/in/nikoleta-angelova
Youtube: https://www.youtube.com/@angelova.nikoleta.design
Join the Freelance Blueprint Discord Channel
Be part of a community of like minded freelancers and content creators. The goal of the discord channel is to connect freelancers to help them collaborate, hold each other accountable and create a group of peers.
Join for free: https://discord.gg/pCbfg3Hu
How to support the Freelance Blueprint Podcast
Follow the podcast
Leave a review
Sign up to the Freelance Blueprint Newsletter
https://mailchi.mp/19bd323f0892/sign-up-to-my-newsletter
Become a sponsor - Visit freelance-blueprint.com/podcast for more information
We hope you enjoy this episode! If you did, please leave a review and hit the follow button to stay up-to-date on The Freelance Blueprint. Don't forget to share this episode with anyone you think would benefit from listening. -
Freelancing is a Business not a Hobby | Kyle Prinsloo - Agency Owner, Content Creator & SaaS Founder
In this episode of The Freelance Blueprint, Elisabeth is chatting with Freelancer, Podcast Host, Agency Owner, Content Creator and SaaS Founder Kyle Prinsloo.
Kyle has a background in Marketing and started his freelance career as a Webdesigner and Web Developer. He talks about how he built a freelance business while working full time into transitioning into 2hr work days.
We also talk about managing several platforms and tasks, Kyle also gives useful tips for freelancers on how to improve their career, while having to be aware that things could fail at any time.
We also talk about
Kyle’s start in Webdesign and Web Development
How to overcome the fear of cold outreach
The pros and cons of freelance platforms
The challenges of creating a successful freelance career
The possibility of failure of the freelance business
Outsourcing as a tool to buy back your time
Balancing work-life balance and setting boundaries
Managing and prioritising tasks
Working on future goals with low instant rewards
Kyle’s SaaS Client Manager
Links:
Join the Freelance Fam Discord channel freelancefam.com
Follow Kyle on instagram instagram.com/kyleprinsloodotcom
Visit Kyle’s website kyleprinsloo.com
Listen to Kyle’s Podcast thefreelancerpodcast.com
Sign up to Kyle’s newsletter kyleprinsloo.com/saturday-freelancer
Kyle’s Saas clientmanager.io
We hope you enjoy this episode! If you did, please leave a review and hit the follow button to stay up-to-date on The Freelance Blueprint. Don't forget to share this episode with anyone you think would benefit from listening.
See you next week! -
How to build a personal brand and the importance of believing in your own worth | UX - Dyniza Tkach
In this episode of The Freelance Blueprint, Elisabeth is chatting with UX Designer and freelancer Dyniza Tkach. Dyniza has exploded her Instagram following with engaging reels and recently launched her first UX course.
Dyniza shares her journey with social media, from building a personal brand to overcoming confidence issues. We also dive into the exciting world of launching a course and the steps Dyniza took to start her successful freelance career.
You'll also learn:
• How Dyniza built a strong personal brand
• Tips for launching a successful UX career
• How to overcome confidence issues
Links:
Follow Dyniza
instagram.com/ux_dyniza
tiktok.com/@ux_dyniza
course.uxdyniza.com
Follow Elisabeth
instagram.com/elisabethmayr
We hope you enjoy this episode! If you did, please leave a review and hit the follow button to stay up-to-date on The Freelance Blueprint. Don't forget to share this episode with your freelance and UX friends.
Watch on Youtube
https://youtu.be/Wxu0Nixoym8
To get more insights for freelancers, sign up to the Freelance Blueprint Newsletter here:
https://mailchi.mp/19bd323f0892/sign-up-to-my-newsletter