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Good
The Good Brand Podcast
We're talking about brand. We're even trying to define it. Understand what makes a good brand and how you can make your brand better. Views, thoughts, and commentary for clients and agencies. Brought to you by Good, a brand consultancy based in the UK.
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4.6 stars from 16 ratings
Recent Episodes
In this episode of The Good Brand Podcast, hosts, Chris Lumsden, and Julie Murdoch and Stewart Steel dive into the challenges of managing complex product portfolios in B2B businesses. They running through:
The unintentional growth of product ranges and how it leads to confusionKey statistics on...
Published 09/11/24
Published 09/11/24
Going through a brand refresh is fraught with challenges. We talk about what you should and shouldn't do. This is based on an article that is on our website that talks about some of the enquiries that we get in to the business. You can read more...
Published 08/01/24
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