144 episodes
The Just Bloody Post It podcast Helen Perry
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- Business
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4.6 • 7 Ratings
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The Just Bloody Post It podcast is for creative businesses promoting their work on the internet. For anyone who wants to do marketing that gets results (sales, bookings and opportunities!). Every week, our guest shares what they’ve learnt about growing an online audience that powers their income.
www.helen-perry.co.uk/
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Ep #144 your big invitation for 2024
In the last episode of Series 7, we talk about what you're going to invite into 2024. A challenge, opportunities, money, calm, a round the world trip? Say it out loud and dress for the job you want.
Podcast pairing 🍷: I suggest you listen to this alongside episode #132 with Fiona Humberstone, The Brand Stylist - she talks about how to bring your ideas to life: https://audioboom.com/posts/8385630-ep-132-looks-matter-with-the-brand-stylist-fiona-humberstone.
CONNECT
Follow me on Instagram: https://www.instagram.com/_helen_perry_/.
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/.
Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk.
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/. -
Ep #143 why you're not a guest on my podcast!
A Just Bloody Post It Note full of home truths and advice if you'd like to pitch to be a guest on podcasts (and you should, great idea!).
Because, and this is said with love and understanding, most of the pitches I get for #JustBloodyPostIt suck.
Listen to find out
what will really get you on a podcast
how to make contacts and network to secure the opportunities you want
what was in the best pitch I ever got
Podcast pairing 🍷: now listen to sales expert Sara Dalrymple's episode on how to put yourself and your product out there to get more sales: https://audioboom.com/posts/8390647-ep-134-how-to-love-selling-with-sara-dalrymple
CONNECT
Follow me on Instagram: https://www.instagram.com/_helen_perry_/.
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/.
Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk.
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/. -
Ep #142 (interesting) social media marketing trends for 2024
This is a great time of year to take a look at what's trending for 2024 (even if you then choose to ignore it).
In this Post It Note we cover,
private online communities
AI (it's here to stay)
casual LinkedIn
quiet social media quitting
and Taylor Swift
Podcast pairing: the perfect accompaniment to this episode is no #137 with marketing strategist Phil Pallen where we get into the best ways for small businesses to use AI and chat about the future trends in online learning: https://audioboom.com/posts/8404271-ep-137-are-online-courses-dead-exploring-ai-and-the-future-of-digital-learning-with-brand-strat.
CONNECT
Follow me on Instagram: https://www.instagram.com/_helen_perry_/.
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/.
Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk.
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/. -
Ep #141 how to keep your customers warm this winter a #JustBloodyPostIt Note
In today's short sweet solo episode, we talk about how to juggle your own busy festive schedule (holy heck, every year with the busyness) with the maintaining warm, engaging connections with your customers.
It's a season filled to the brim with demands on our attention (I'm wrapping up my last workshop of the year this week and debating the necessity of a December 22nd newsletter). But also a golden opportunity to nurture customer relationships through storytelling and sharing personal insights from our business world.
We'll explore why slowing down and sharing authentic stories can be a powerful strategy to stand out in a crowded inbox. Hope you enjoy the listen.
Podcast pairing: catch up with this peaceful, inspiring chat with landscape architect Marian Boswall from earlier in season 7: https://audioboom.com/posts/8400336-ep-136-taking-the-outside-online-with-landscape-architect-marian-boswall
CONNECT
Follow me on Instagram: https://www.instagram.com/_helen_perry_/.
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/.
Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk.
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/. -
Ep #140 My top 5 mistakes of the year a #JustBloodyPostIt note
Listen to hear the five things I might have or should have but didn't do differently in my business this year.
I love getting this stuff off my chest. Because nothing goes right without things going wrong. We make new mistakes every year, it's just part of the fun of running your own thing.
This is the first in a week of post it note specials I've recorded to round up season 7 of the show.
CONNECT
Follow me on Instagram: https://www.instagram.com/_helen_perry_/.
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/.
Email if you'd like to chat about anything that's come up in the episode on helen@helen-perry.co.uk.
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/. -
Ep #139 LinkedIn: the best social platform for winning work and influencing people with Gus Bhandal
This time, we're diving into the world of LinkedIn with the UK's number one LinkedIn trainer (according to his mum 😉) Gus Bhandal. Is it just a corporate bore-fest, or a valuable platform (maybe the most valuable) for networking, winning work and connecting with interesting like-minded people?
Gus is a marketing strategist whose career's taken him from the corporate car trade to pub landlord to agency founder.
Now, as a mentor, speaker and social media expert he's helping small and large businesses thrive online.
We talk about,
whether to bother with Threads
the best (and worst) ways to do small business marketing
the secrets of giving great LinkedIn
why there's such an opportunity to stand out there
how to get public speaking gigs (and how to lose pitches!)
and roast potatoes
Don't forget to subscribe wherever you listen so you won't miss an episode!
CONNECT
Connect with Gus on LinkedIn: https://www.linkedin.com/in/mguruuk
Join his free Facebook group: https://www.facebook.com/groups/mguruuk
Follow Helen on Instagram: https://www.instagram.com/_helen_perry_/
and get my mindful marketing email newsletter The Switch: https://www.helen-perry.co.uk/the-switch-newsletter/
This show's produced by Suz at Story Publishing: https://www.instagram.com/story_publishing/
Customer Reviews
Excellent Conversation!
I have always enjoyed the upbeat, candid and down-to-earth tone of your podcasts, Helen. Especially helpful to a rather reluctant marketer like me (but I am gaining confidence and enthusiasm in that area!) Today’s conversation with Alice Sheridan and Jo McCarthy, both of whom I have worked with in groups and one-on-one, really hit the mark. A broad view of the realties of Instagram and a long view on how we grow in our business, among other topics. I particularly like the idea that both Alice and Jo discussed about offering small spaces, more intimate gatherings, to
share ideas comfortably and “get real”. Thank you for hosting this, Helen!
Candid. Funny. Makes email marketing fun.
I have been listening to Helen for a few months and have always found everything super informative and fun to listen to which makes me more attentive to what she talks about. There are soooo many "experts" filling your inbox with crap and that is why I have limited myself to two experts, Helen being one of them. Thanks for keeping this email marketing fun. Because I really do enjoy it now. Sherry B @soultreeapparel
Excellent! Can’t wait for the next episode!
I just listened to the first episode of this podcast and enjoyed every minute! Interesting content, well-paced and fun! It was as if I was having lunch with a couple good friends. Fascinating to hear Caroline’s story and Helen asked great questions. Also several themes emerged that resonated with me. Looking forward to the next episode!