Joining us for this episode was Mr. Philip MacDonald, a Market Access Executive who has helped 100s of thousands gained access to proper care. He's worked for strategics like Medtronic, Abbott & Siemens. He's also worked for start-ups like Vertos Medical. He holds a Doctorate in Health Economics & a Masters in Healthcare Administration. Some of the highlights we discussed: -What separates top performers from the average in market access -Primary challenges manufacturers & sponsors face in 2024 to gaining market access for medical devices -A look back on what he would do differently if he could go back in time -Advice for those aspiring to lead the Market Access function ..and so much more! Philip on LinkedIn: https://www.linkedin.com/in/philipmacdonald/