Join professional and award-winning content copywriter, Christopher Melotti, from Melotti Media, as he discusses fresh and interesting topics about marketing, content creation, copywriting and business practise in general.
(This podcast was formally known as "The Copywriting Pod" - but we have evolved the content to be much more than Copywriting! Hence the name change!).
You're guaranteed to find interesting information and valuable insights to help your business grow - and it's all free!
In challenging economic situations, it's tempting to tighten the belt and cut marketing budgets.
However, in today's fiercely competitive business world, pausing your marketing is no longer a viable choice.
Marketing plays a pivotal role in ensuring your brand remains seen, heard and trusted by...
Published 04/03/24
The average person encounters thousands of ads every day – and most will either be skipped or ignored.
Admit it, you probably do it too!
So, as a company, how can you make sure that your advertising campaigns work? How can you earn (and hold) your customers’ limited attention?
The answer:...
Published 02/28/24