Want to know how a former touring musician is disrupting the way hotels book live entertainment?  In today's episode, hosts David Millili and Steve Carran sit down with Mir Hwang, CEO of GigFinesse - a groundbreaking platform revolutionizing how hotels book live entertainment. Hwang shares his fascinating journey from touring session drummer to tech entrepreneur, including his bold decision to forgo med school and convince his Google-employed cousin to join his venture - much to their traditional Asian American parents' initial dismay. The conversation explores how GigFinesse is transforming the hospitality industry by streamlining the complex process of booking live entertainment. Handling over 1,500 shows monthly nationwide, the platform connects venues with talent while eliminating unnecessary middlemen and manual processes. Hwang offers valuable insights into the evolving hospitality landscape, where hotels are increasingly becoming cultural hubs rather than just places to check in and out. Key Segments: Mir's multicultural upbringing and its influence on his entrepreneurial spiritThe dramatic pivot during COVID-19 that tested GigFinesse's resilienceHow convincing his Google-employed cousin to join the startup led to seven missed calls from momInside look at the changing landscape of hotel entertainmentThe future trends shaping independent hotels in 2025Sponsor spot: This episode is sponsored by GigFinesse Join the conversation on today's episode on The Modern Hotelier LinkedIn pageThe Modern Hotelier is produced, edited, and published by Make More Media Links:Mir Hwang: https://www.linkedin.com/in/mir-hwang-6511a2177/ GigFinesse: https://www.gigfinesse.com/ For full show notes head to: https://themodernhotelier.com/episode/104 Follow on LinkedIn: https://www.linkedin.com/company/the-... Connect with Steve and David:Steve: https://www.linkedin.com/in/%F0%9F%8E...David: https://www.linkedin.com/in/david-mil