Tune in to this eye-opening episode to navigate the realities of the music industry with clarity and purpose. Whether you're an aspiring artist or a music enthusiast, there's a valuable lesson in setting realistic expectations. Don't miss out on these insights – listen now and let us guide you through the intricacies of making it in music. Rick Barker is a seasoned music executive and consultant, best known for his role as the former manager of Taylor Swift. With over 30 years of experience in the music industry, Barker has worked in various capacities including radio, digital marketing, and major record company management. He is passionate about sharing his knowledge and helping artists navigate the complexities of the music business. Ray Daniels is an influential music industry executive and manager, renowned for his solutions-based approach and his role as a mentor to artists and managers. With a history of discovering and developing talent, Daniels emphasizes the importance of hard work, strategy, and authenticity in achieving success in the music industry. In this riveting conversation, Rick Barker and Ray Daniels dive deep into the practical realities and challenges of the music industry. Both bring a wealth of experience and insights into building successful music careers, highlighting the importance of overcoming obstacles with a solutions-oriented mindset. They discuss the often-overlooked aspects of artist management, the significance of understanding the business side of music, and the crucial role of authenticity and hard work in achieving long-term success. Connect with Rick: www.rickbarker.com Connect with Ray: https://www.instagram.com/raydaniels