If you give people a chance to be a part of something, they’ll always want to be involved! 👥 That was the touching message of Serena Chamberlain, the inspirational founder of the Let’s Get Our Knickers in a Twist campaign as she explained how a charitable cause builds momentum. 🚀 Driven by a purpose for changing society and the female community through eye-catching marketing and events, Serena shares her authentic insights into: Why it’s better to do something you care about 💕 Why she won’t change what she’s doing to please others 🙅‍♀️ The benefits of finding a purpose at University 🧠 Being motivated by the gratitude of others ☺️ Behind the scenes of a ‘Pink Pants Party’ 👙 Thank you for talking to us @serena.chamberlain and congratulations on your success so far in such an important mission 👏🏼Make sure you visit @letsgetourknickersinatwist and letsgetourknickersinatwist.co.uk to see the incredible work the campaign is doing 💻