Paul Matthews, the Sales Director at Timothy Taylors, joins us this week to unravel the evolving landscape of the cask beer industry. With a a substantial £9 million investment, Paul shares the strategies Timothy Taylors is deploying to ensure growth and unwavering beer quality. Discover the nuanced world of craft beer sales as we navigate the high standards Timothy Taylors upholds in cask ale quality. We dissect pricing strategies and the critical role of a well-defined price ...