You’ve probably come across the classic sales challenge: "Sell me this pen." Inspired by the movie Wolf of Wall Street, the challenge isn't about highlighting the pen's features but understanding the buyer's needs. This episode delves into this concept and its relevance to leadership, emphasizing how understanding and empathizing with your team can create better engagement and drive results. In this episode, I explore how the principle behind "Sell me this pen" translates into effective leadership. I discuss the importance of enrollment, empathy, and understanding your team's values and motivations. By shifting the focus from selling to enrolling, leaders can better align their goals with their team's aspirations, fostering a more cohesive and motivated work environment. “First instinct you should have when someone says, ‘sell me this pen’ is, ‘how long have you been in the market for a pen’?” - Mark Silverman This week on The Rising Leader Podcast: ·     The deeper meaning behind "Sell me this pen"·     Why understanding your team's motivations is crucial·     The concept of enrollment in leadership·     Building curiosity into your leadership approach·     Connecting leadership with empathy·     Using the Boss Empathy Map and Peer Empathy Map·     Practical steps to engage and understand your team·     Aligning your leadership goals with your team’s aspirations Resources Mentioned: The Rising Leader Handbook (https://www.amazon.com/Rising-Leader-Handbook-Achievers-Effective/dp/1738086828) - includes the Boss Empathy Map and Peer Empathy Map  Grab Your Copy of The Rising Leader HandbookDo you find yourself rising through your company's ranks so fast that you wish you had a manual to become an effective leader? Then, The Rising Leader Handbook is right for you.In The Rising Leader Handbook, you’ll learn how to shift your perspective and gain the leadership skills you need, regardless of the breadth of your responsibilities, by leveraging the relationships you’ve built with the CEO, the Leadership Team, and the team you lead as well as your relationship with yourself.Visit The Rising Leader Handbook: Turning High Achievers into Effective Leaders to grab your copy and start mastering your skills to become your team leader. Leader, It’s Time to Rise! Thanks for tuning into this week’s episode of The Rising Leader Podcast. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts (https://podcasts.apple.com/podcast/the-rising-leader/id1662751786) | TuneIn (https://tunein.com/radio/The-Rising-Leader-p3088211/) | GooglePlay (https://www.google.com/podcasts?feed=aHR0cHM6Ly9mZWVkcy5ibHVicnJ5LmNvbS9mZWVkcy8xNDcwNDM4LnhtbA) | Stitcher (https://www.stitcher.com/show/1051091) | Spotify (https://open.spotify.com/show/5Zd549HCrctjCs36zLgM8F) | Amazon Music (https://music.amazon.com/podcasts/43561585-8ea8-4fe7-b8ab-6923c9d512bf/the-rising-leader) |