The Simple and Smart SEO Show Crystal Waddell

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In this solo episode of the Simple and Smart SEO show podcast, I'm debunking several common myths about SEO. 

I'm talking about: 
Why SEO isn't a quick-fix for sales, Why SEO can't sell a bad product, How SEO extends beyond just website optimization, Why SEO requires ongoing effort, When SEO should be integrated with other marketing strategies, and more. 


Additionally, I pose that SEO is dynamic, not guaranteed to keep you on top forever, can fit various budgets, and isn't solely a technical endeavor.

You know I love a good user-focused approach to SEO  rather than just focusing on ranking higher or beating competitors.

I hope you enjoy this episode!

Interested in the SEO SQUAD? Click the link to find out more!

00:00 Introduction to the Solo SEO Myths Episode
00:29 Debunking SEO Myth #1: Quick Fix for Sales
01:23 Busting SEO Myth #2: Selling Bad Products
02:59 Clarifying SEO Myth #3: Limited to Website Optimization
03:49 Addressing SEO Myth #4: No Need for Ongoing Optimization
05:18 Exploring SEO Myth #5: Separate from Other Marketing Efforts
06:32 Unveiling SEO Myth #6: Guarantees Immediate Results
07:59 Demystifying SEO Myth #7: A Standalone Strategy
09:10 Correcting SEO Myth #8: All About Keywords
10:30 Revealing SEO Myth #9: Solely About Ranking Higher
11:39 Dispelling SEO Myth #10: Requires Complex Technical Knowledge
13:35 SEO Myth 11:  Business Size and Competitiveness
14:32 SEO Myth 12:  SEO is only about competition
15:21 SEO Myth 13:  SEO Guarantees Top Rankings. Forever.
18:51 Myth 14: SEO Myths on Expense and Technicality
20:39 SEO Myth 15:  SEO is too technical for the average business owner.
22:30 SEO Myth 16:  SEO is mysterious.
24:39 SEO Myth 17:  Every business needs SEO.
25:35 SEO Myth 18:  Use as many keywords as possible, as often as possible.
26:49 SEO Myths 19: All Links Are Good Links
28:51 SEO Myth 20:  SEO is one size fits all.
29:41 Concluding Thoughts and Invitation to the SEO Squad
Register for my FREE 3-Day, Supercharge Your SEO Challenge! The challenge starts June 4 and ends on June 6, 2024!See you there!
Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Send me a text!
In this episode of Follow Through Fridays, Crystal Waddell shares insights and takeaways from Kate Ahl.

I recap user experience, SEO strategies, personal touches on Pinterest, and promoting pins.

I also want to invite you to the Supercharge Your SEO three-day challenge.

Welcome to Follow Through Friday
Key Takeaways from Kate Ahl's Insights
Enhancing User Experience and SEO Strategies
Personal Touches and Promotions on Pinterest
Join the Supercharge Your SEO Challenge!
Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Send me a text!
Today I'm joined by Kate Ahl, the CEO of Simple Pin Media and KateAhl.com!

We talked about 
leveraging Pinterest for business growthPinterest's constant changes Nuances of digital marketing andThe Importance of sharing experience over advice. Navigating a business in the AI era?
Kate shared that there are lots of uncertainty and challenges of running a digital business in the AI era She stressed the need for honesty and vulnerability in sharing learning experiences.Shifts in the creator economy (TikTok, AI) make it challenging to keep up.How should businesses use Pinterest?
Kate encourages businesses to view social media platforms as levers -  pull everything to the central part of your business.Search intent on Pinterest is critical. 97 percent of searches on the platform are unbranded. Pinterest users are  more interested in products that serve them vs brands.Local businesses: optimize your profiles with location details.Promoted Pins vs. Pinterest Ads
Promoted pins are more about awareness. Pinterest Ads are more about driving specific actions. BothA Pinterest ad lets you build an ad from scratch targeting a specific group of people and keywords.Insights For Building a Woman-Owned Business
Rely on data rather than just following what others say, especially in a rapidly evolving digital marketing landscape.Women business owners must juggle family and work differently from men.Share experience over advice Connect with Kate Ahl
Simple Pin Podcast
The Empowered Agency Podcast
Register for my FREE 3-Day, Supercharge Your SEO Challenge! The challenge starts June 4 and ends on June 6, 2024!See you there!
The Influence Factor by The Influencer Marketing FactoryTop 1% Podcast About Influencer Marketing, Creator Economy, Social Commerce and more.Listen on: Apple Podcasts   Spotify
Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Send me a text!
It's Follow Through Fridays!

I'm following up on a previous interview with Nicole Lewis!
 
Check out my five key takeaways for getting press attention: 
enhancing product and service photography, leveraging collaborations, updating media pages, connecting with writers, and listing timely topics. I share a small success I experienced this week, too! I'd love to hear yours, please share them with me at hello@simpleandsmartseo.com!

00:00 Welcome to Follow Through Friday!
00:19 Celebrating SEO Success and the Power of Press
01:20 Leveraging Photography and Collaborations for Business Growth
03:43 Mastering Media Relations and Networking
06:57 Strategic Planning for Future PR and SEO Efforts
Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Send me a text!
I spoke with Nicole Lewis, who shared advice on gaining press coverage without high costs.

Nicole emphasized the importance of networking, showcasing quality products, and strategic contacts for media exposure.

We discussed leveraging social media, providing valuable insights to publications, and timing pitches effectively.

Nicole's e-book 'Let's Get Press' offers valuable strategies for landing press features, enabling me to resonate with my audience and build writer relationships, ultimately promoting business growth.

Connect with Nicole
Website
Instagram
Let's Get Press E-Book
Pick My Brains, Etsy Trainings and Nicole's Info Hub

Nicole is the GOAT of my podcast guests.

Check out Nicole Lewis's first interview on the podcast. (Season 2, Episode 60!)

This episode ranks #1 all time for The Simple and Smart SEO Show!
Register for my FREE 3-Day, Supercharge Your SEO Challenge! The challenge starts June 4 and ends on June 6, 2024!See you there!
The Influence Factor by The Influencer Marketing FactoryTop 1% Podcast About Influencer Marketing, Creator Economy, Social Commerce and more.Listen on: Apple Podcasts   Spotify
Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Send me a text!
Join me as I brainstorm potential podcast ideas and narrow down the focus to build a community for my brand.
Potential Podcast Ideas:


Senior Night Podcast: I'll interview parents who have senior sports athletes in high school or college.

Ordering a Senior Night Gift Guide: A private podcast guiding customers through the process of selecting the perfect senior night gift.

Conversations on Life, Faith, and Motherhood: A conversational podcast where friends share insights on life, faith, and the various phases of motherhood.

Family Memories Chronicle: Documenting family memories through a podcast, capturing tales of childhood and preserving them for generations to come.

Lawn Service Business Insights: Dive into the world of lawn service businesses with a podcast featuring expert advice from a seasoned professional (my dad!)

Purpose of the Senior Athlete Parent Podcast:
Target Audience: Parents of senior athletes, offering a platform for celebration and connection during this significant time.Content Focus: Sharing stories of diverse senior night experiences, and providing insights into transitioning from active sports life to a new chapter.Long-Term Goals: Building trust with the audience, establishing a reputation for senior night gifts, and creating a memorable brand presence for future referrals and business growth.How can you use a podcast to grow your business?




Support the Show.
Search the Simple and Smart SEO Show podcast for something you heard! It's free!

JOIN the 3-Day Supercharge Your SEO Challenge!

Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!

Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!