Have you ever walked past a young homeless person and avoided eye contact? Maybe you wanted to give them a few bucks only to realise you don’t carry notes anymore? Or maybe you wanted to stop and help them but you didn’t know how. Well, today’s guest has felt all those emotions … so much so that he was compelled to do something about it. So, he started a social enterprise with a marketing and sales bent … and he’s never looked back. It's a heart-warming episode 577 of The (12 year-old, award-winning) Small Business Big Marketing podcast. See omnystudio.com/listener for privacy information.