Episode 154: How can you deliver the right message to the right

Episode 154: How can you deliver the right message to the right audience?

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What is most important, the message, the channel, or the mindset of the audience you are trying to reach? Farra Trompeter, co-director, and Ryan Gerhardt, copy director, discuss how we think about segmentation and messaging, the differences between organizational and persuasive messaging, and more.

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The Smart Communications Podcast

Published 11/13/24

Episode 173: How can you use AI for strategic communications?

How is artificial intelligence reshaping the nonprofit landscape? Alexandra M. Merceron, executive vice president at RUBENSTEIN, joins Farra Trompeter, co-director, to explore the impact of artificial intelligence on nonprofits. They discuss emerging themes, risks, ethical concerns, how to...

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