Episodes
Adapting Our Businesses Through A RecessionThe cost of living is increasing and it's becoming harder for people all around the world to live their usual lives. Planning events and booking entertainers aren't the priority when it's hard to pay the bills. This means there's some potentially turbulent times ahead for us entertainers... That's why in this episode Ashley shares some simple money management tips and clever little ways to make sure you have a strong and stable income during these...
Published 11/02/22
Published 11/02/22
Andi Gladwin is the co-founder of Vanishig Inc., one of the largest magic companies in the world. He is a magician, speaker, author, and publisher. He has performed all over the world at prestigious events such as in Washington, DC for President Obama’s Inauguration, the world's most expensive private yacht, and more. Andi has given keynote speeches at hundreds of conferences and has been featured on shows such as Penn and Teller: Fool Us (where he fooled them!), ITV's Next Great...
Published 10/02/22
David Williamson is a professional sleight-of-hand artist, magician, and author. Genii magazine called him "an exceptional stage performer" and "a magician who changed the way we do magic.” He was named Magician of the Year in 2017 by the Academy of the Magical Arts and was named an Honorary Member of the prestigious British association The Magic Circle. He wrote a book about his magic act, Williamson's Wonders, with Richard Kaufman. In the 2000s, he performed regularly for Disney Cruise...
Published 09/04/22
Richard Young has been a full-time professional magician since 2007. He began as a close-up performer at private and corporate events and alongside this, he also created and hosted The Magicians’ Podcast which broadcast interviews with the biggest names in magic including Derren Brown, Teller, and David Copperfield. Richard is also half of the double act Young and Strange who have headlined the internationally touring show Champions of Magic for nearly 10 years playing the biggest theatres...
Published 08/28/22
Are you planning to hire an agent? Here’s everything you need to know! Dean Williamson is the founder of The Factory Of Magic, which is the UK's only talent agency dedicated to the magical arts. He is also a member of the Magic Circle and performs as a stage mind reader. In this episode, Dean joins Ashley to share his experiences of running a magicians’ and mentalists’ talent agency. Bonus Resources:https://thesuccessfulmentalist.com/momentum/ (3 Steps To Grow Your Magic Business:...
Published 08/21/22
Perform These 3 Tricks To Start Booking Gigs ImmediatelyWelcome to The Gig Hero Podcast! Each time you perform at a gig, it is an opportunity to book the next gig. A few easy tweaks to the tricks that are already in your repertoire will help you in bringing people into your world and stay emotionally invested in your work. In this episode, Ashley shares 3 tricks that he uses to book more gigs. You can start performing these tricks today to increase your social media presence and build...
Published 08/07/22
Everything You Need To Know About Filing Taxes As EntertainersMark is a qualified Chartered Accountant who has broad experience in all aspects of accounting and taxation issues for both established businesses as well as start-ups and individuals. He is a partner of a firm of Chartered Accountants based across Kent, UK. His specialisms are: Company taxation Personal taxation Advice for start-up businesses High net worth individuals taxation Support services to high-profile clients in the...
Published 07/31/22
How To Get A Good Bang For The BuckEd Samuel is a financial adviser who specialises in helping self-employed individuals maximise their financial wellbeing. He works closely with clients, builds relationships based on trust, and has an in-depth understanding of personal finances. Ed offers solutions in all aspects of financial planning including life insurance, savings and investments, managing cash and borrowings, mortgages, retirement planning, and pensions. In this episode, Ed joins Ashley...
Published 07/24/22
Every beginning has an end. And every end has a new beginning. The TSM Boys live by the adage “What got you here won’t get you there.” In the spirit of staying true to our Vision Stack model, Aidan has decided to move on from TSM. This is a big change for us and we will navigate through it along with you, our listeners. Needless to say, TSM is and will continue to stay committed to improving the quality of life for all entertainers. In this episode, Aidan and Ashley reminisce about their...
Published 07/17/22
Dissecting The Misconceptions Around MotivationDo you often feel too tired or unmotivated to do the work that you need to do? Being a solo entertainer is not easy. You are managing all aspects of the business single-handedly, so it is natural to lose the drive to get work done. Let’s change that! We want you to be super enthusiastic about your business every day and here is how you can do that. In this episode, Aidan and Ashley analyse the common misbeliefs about motivation and share...
Published 07/10/22
Building Your Magic Business From The Ground UpHave you moved recently or are planning to move soon? We got you covered. A couple of our https://thesuccessfulmentalist.com/momentum/ (MOMENTUM) clients moved recently. It made us wonder what we would do if we were ever to move and restart our business from square one. Building new relationships and making your presence known might seem daunting. So we have made it simple and actionable for you. In this episode, Aidan and Ashley brainstorm their...
Published 07/03/22
Exploring The Dark Side Of Cold OutreachAre you doing cold outreach to get gigs? Do you send cold emails to a long list of companies? We are about to change your mind. People buy from people they like. When you approach potential clients with your cold sales pitch, they will NOT book you. Nobody likes receiving spammy emails from complete strangers. In this episode, Aidan and Ashley share their tried and tested approaches that increase your cold outreach ROI instantly. Here’s What’s Inside...
Published 06/26/22
An incredible masterclass on the art of selling with LOVE!Many of our listeners want to improve their sales process. So here’s a rerun of a previous episode to help you sell your shows faster. In this episode, Jason (Author of Selling With Love) shares valuable tools, practical techniques, and fundamental mindsets that will supercharge your sales in your entertainment business. You’ll hear Jason discussing ideas such as the 4 emotions of sales and the 5 levels of love involved with sales,...
Published 06/12/22
An Eye-Opening Perspective To Help You Raise Your FeesAre you struggling to increase your fees and book high-paying gigs? Charging more doesn't have to be a bad thing. In fact, it can be the best decision you'll ever make in your business. In this episode, Ashley joins Aidan to dive deep into the impact that charging MORE has had inside his entertainment business. Aidan hosts another podcast, https://podcasts.apple.com/gb/podcast/the-stop-existing-show/id1551530227 (The Stop Existing...
Published 06/05/22
An Unconventional Approach To Land Your Dream ResidencyWould you like to earn a steady income doing what you love? Bam! That’s where a residency comes to your rescue. If you have struggled with landing a residency, this episode is a game-changer. Age-old, traditional ways of booking residencies do not work because they don’t add value to the client’s life. It is time to implement these 3 unique ways to stand out from the crowd, build a rapport, and secure a high-paying residency. Join...
Published 05/29/22
Grow Your Business FASTER With These Important StatsFeel like you’re burning out and struggling to get the gigs you want? You’re not alone. And here’s why… NUMBERS. Don’t worry, this awesome episode isn’t your normal high school maths class. ;) Hit play on this episode to learn the 5 stupidly simple (yet stupidly important) numbers most entertainers forget to track in their business. This is the stuff that will drive consistent leads, get high-paying bookings and give you a predictable...
Published 05/22/22
Choose The Path Of Least Resistance For Your Lead Generation!Have you ever signed up on a gig-listing website only to wait endlessly for leads to drop in? These websites are highly inefficient in generating business and end up being a waste of time. Distinguishing yourself from the crowd, creating multiple avenues for lead generation, and building great relationships will help you in getting off the gig-listing websites. In this episode, Aidan and Ashley discuss why gig-listing sites do...
Published 05/15/22
How To Build Client Relationships To Book Your Dream GigsFor about ten years, Marcus Aleister has been exploring the weird side of psychic entertainment and paranormal fun. Growing up with bizarre stories in the family about stone circles, near-death experiences, and witch’s curses, he leaned on the occult side of life. He lives the occult life fully, not just during the psychic parties, stage experiences, private readings, and seances. In private, he practices ritual magick and other...
Published 05/08/22
Introducing 'Just The Tip' - our weekly, bite-sized podcast episodes as a supplement to the main TSM Podcast episodes. In this series, we are sharing bonus thoughts, additional ideas, and food for thought that we haven't added in the main TSM Podcast. The 2 Types of Stand-Out Marketing Have you noticed that most magicians' websites look very similar? Everyone is, apparently, the 'perfect icebreaker' and wants to create 'moments of wonder'. If your website reads the same, it's going to be...
Published 05/04/22
Wanna save time whilst getting more done, on autopilot?Too many entertainers are stuck wasting their time and energy, focusing on all of the stuff that doesn’t really matter. That’s where automation comes in. It’s time for you to ditch the boring admin and the generic tasks that you don’t enjoy and let the robots and the technology do all of the heavy lifting instead. In this episode, Aidan and Ashley talk about how they have been able to simplify their entertainment businesses through...
Published 05/01/22
Introducing 'Just The Tip' - our weekly, bite-sized podcast episodes as a supplement to the main TSM Podcast episodes. In this series, we are sharing bonus thoughts, additional ideas, and food for thought that we haven't added in the main TSM Podcast. Our 3 Favourite Business Books It is hard to come across a book that will actually boost your career significantly. Are you looking for a book recommendation that can help your magic business immediately? Don't worry, we have got you...
Published 04/27/22
Do You Wish To Gain Momentum In Your Magic Business?Angus Baskerville is a professional magician. He is based in Warwickshire, UK and has been studying and performing magic for just over 5 years now. He currently travels around the country performing magic at a wide variety of different events including weddings, corporate events, private parties, and promotions. He has entertained a variety of celebrities including Frank Bruno, Lee Ingleby, Jasper Carrott, and Melanie Sykes. Some of his...
Published 04/24/22
Introducing 'Just The Tip' - our weekly, bite-sized podcast episodes as a supplement to the main TSM Podcast episodes. In this series, we are sharing bonus thoughts, additional ideas, and food for thought that we haven't added to the main TSM Podcast. Invite Your Clients To A Show Have you ever spent hours writing the perfect copy for your website? The thing is, it is never really possible to put into words the magical effect that our performances create. There’s something else you can...
Published 04/20/22
Your Sales Process Is LOSING You Gigs.You probably already know that following up with a prospect is a crucial element of your sales process. You also know that emailing over your packages often leads to some form of confusion or a MASSIVE email with a long list of what you can do. That’s why we’re doing things differently, using a powerhouse tool that we call ‘The Offer Doc’. In this episode, Aidan and Ashley discuss explain what an offer document actually is, why it’s the highest...
Published 04/17/22