eCommerce marketers, you’re missing out big time if you’re not advertising on TikTok yet! In this podcast episode, Sugatan’s Video Strategists and resident TikTok connoisseurs, Haley Rebennack and Callum Hilton talk about paid versus organic TikToks, the power of viral sound and music, how TikTok is just as effective of an acquisition channel as Facebook and Instagram, and why eCommerce brands need to get onto TikTok pronto. 

Matas started as a Junior Ad Buyer at Sugatan in 2020 and is now the Chief Growth Officer. Eimantas mentored Matas and was part of Sugatan’s success in scaling eCommerce accounts 10x as an Ad Buyer from 2020 to 2021. In this episode, they talk to Kris about how they started out, what it takes to be a masterful Ad Buyer, and how their careers evolved. If you’re an Ad Buyer looking to level up your career, apply on our Careers page at Sugatan.io.

Kris talks to Joe Valley in this episode. Joe has been referred to as “the G.O.A.T. in the acquisition game” because of his 5-step process for getting the maximum value out of an exit strategy. Kris and Joe discuss his best-selling book, The EXITpreneur’s Playbook, and dive into topics like how to know when it’s time to sell your business, the four pillars of value, and the role an entrepreneur plays in their business’s valuation. 

In this episode, Kris Sugatan talks to Paul Benigeri, Co-Founder and CEO of archive.ai, about the future of community marketing and the new Archive app. The app detects when your brand has been mentioned and automatically saves the Instagram post or story, giving you easy, organized access to UGC. Kris and Paul also talk about automation, virtue signalling, and the top three trends brands should pay attention to, so listen up for those insights! 

In this episode, Kris Sugatan chats with Maryna Taiberman, Graphics Director at Sugatan, on how her team has generated $6 million in trackable revenue from August 2020 to October 2021. Sugatan specializes in growing direct-to-consumer brands and this episode is all about the realization Kris and Maryna had about the value graphic ads create when it comes to testing various angles quickly and efficiently.

In this episode, Kris Sugatan chats with Alexander Ulreich, CEO of STRAT3GIC Marketing Agency, on the importance of understanding your audience’s pain points, building a solution for them, creating an irresistible offer, and delivering on your brand promises. Based on the belief that understanding your customer is fundamental to the success of your business, Kris and Alexander discuss their personal experiences growing brands with this underlying methodology.

In this episode, CEO & Founder, Kris Sugatan, chats with team members Domantas and Sergei about the struggles and successes of creating Sugatan’s first eCommerce brand. From product research to running out of stock from scaling too quickly, we’re sharing all of our takeaways from scaling a business from scratch to $100k monthly revenue in just 3 months. If you’re interested in starting your own eCommerce business, this podcast is a must-listen for you.

In another solo Sugatan Effect podcast, Deividas gives an update on what's been going on behind the scenes the past 2 months. It's been tough, but now, things are finally starting to pick up again. In the quick podcast, he gives an update on testing...

In this episode, Deividas talks with Martyn Cook - Co-founder of Noobru (nootropics brand), entrepreneur, and marketers for 14+ years. Martyn's list of achievements includes: Building multiple 7-figure eCommerce brands from scratch since 2007,...

In this podcast, Jure Knehtl is back to talk about crushing it in eCommerce, scaling brands in Eastern Europe by going after low-hanging fruit first, and gives an overall update on the state of eCommerce marketing. He talks on all things localization,...

In this podcast, Deividas and Kris recap on 2020, open up about their mistakes, and talk high-stake decision-making processes when scaling eCommerce businesses. Kris shares her top 3 biggest lessons on management and talks about growing from 25 team...

In this podcast, Deividas speaks with Bostjan Belingar - Slovenian email marketing agency owner with over 60-70 employees and 50+ clients. Bostjan shares his life lessons on growth, personal development, and applying the 80/20 rule to his life and...

John Hagan, the Sugatan veteran, is back on the podcast for the third time to catch up with Deividas on all things eCommerce marketing, scaling up, Black Friday results, and more. The two discuss everything from scaling eCommerce businesses to mental...

In this episode of Black Friday Cyber Monday post-mortem, Deividas and Arnas discuss generating $10M on Black Friday, mental health, and balancing life with high-performance eCommerce marketing. Listen on for a personal take on self-development and...

Welcome to the first episode of Black Friday Cyber Monday post-mortem. A podcast series where Deividas will be bringing on other marketers and entrepreneurs in the eCommerce space to talk about their BFCM results and marketing strategies. In this...

In this solo podcast, Deividas recaps his past few months and Black Friday lessons, gives an insight into future podcast guests, and shares some lessons learned on growth. Everything from personal development to lessons learned from important business...

In this podcast, Alexis Bourgeois peels back the curtain on the industry-standard practices she learned doing influencer marketing for global mass companies and her insights shifting to Sugatan. She shares the biggest takeaways working at Condé Nast,...

In this episode of the Sugatan Effect, Deividas is joined by Brian Swichkow - a recovering growth-hacker, and now can be best described as somewhere in between an entrepreneur, storyteller, and artist. He discusses the art of multidimensional...

In this episode of the Sugatan Effect, Deividas is joined by Maxwell Hertan - entrepreneur and founder of Megaphone marketing, a digital agency he started 7 years ago that now consists of 60+ members. Though nowadays, Max only works once a week while...

A highly anticipated guest - Simon Philips, co-founder, and chief strategic officer of Glass Elephant, joins today's podcast to discuss his rollercoaster of a life, growing eCommerce businesses, and how he went from being $200K in debt to generating 7...

In this podcast, Deividas is alone again and gives an update of what he's been up to in the past 2 months. He shares insights from life-changing experiences, eCommerce business scaling secrets, and how he plans to give away more value with these...

This podcast is different from others. In this 17-minute, action-packed podcast, Deividas shares the results of the 2-3 week research project he was working on with consultants and research & consumer marketers.Here's what he covers: the 3 biggest...

This is another Deividas & Kris podcast in which they discuss a highly anticipated topic... Black Friday Cyber Monday. They talk all things eCommerce ad buying strategies, how to prepare for Black Friday and Cyber Monday day-by-day, the exact...