Just because someone has a lot of followers, doesn't mean they have a community. Yup, I said it. Truth is, success in social media goes far beyond just chasing vanity metrics. Simply having followers doesn't guarantee sales. That's why, in today's episode, we're chatting about all things building a genuine community around your brand, not just amassing a following. If you enjoyed today's episode, could you take a moment to rate, review, or subscribe to the podcast? It is truly the number one way to support the show and it makes a world of difference.  Thanks for being apart of The Tropical Social Community! XO, Shan Want the exact tools & resources that I use within my social media management business? Check out my tools & resources page HERE to grab all the things you need to kickstart + streamline your business.  Other Links & Resources: Freebie: Kickstart Your Social Media Management Business Connect with Shannon on INSTAGRAM Shannon's WEBSITE Save $50 on your Social Media Management Contracts using code SHANNON22 Get 50% off your Flodesk Subscription  Save 20% off your first month or year of Dubsado