The Twist Podcast Twist

Join us on TWIST for a captivating session with Jamal Al Shebani, as host Elie Charbel dives deep into the essence of BISHT Magazine. From its inception to the vibrant cultural scene it now represents, we explore the milestones, marketing techniques, the heart of luxury branding, and what defines BISHT’s success and the vision of its founder.

Chapters:


00:00 - Intro to BISHT Magazine's Elegance
02:50 - Birth of BISHT: Conception and Launch
06:55 - Navigating Business Hurdles with Finesse
08:38 - The Purpose and Drive Behind BISHT
10:40 - Unpacking the Competitive Edge of BISHT
13:40 - Decoding Marketing Strategies for Luxury Brands
20:55 - Cultivating Jamal’s Personal Brand within the Luxury Niche
22:45 - Understanding the Target Audience for BISHT
26:00 - Addressing SME Challenges with Innovation
28:16 - Future Aspirations: The Road Ahead for BISHT

Key Insights:

Journey of BISHT Magazine from a dream to a luxury lifestyle pillar.
Marketing and branding dynamics in the luxury sector.
The strategic interplay between culture, innovation, and business growth.


Connect with us on Instagram @thetwist.podcast for more episodes and insights, and reach out to us at info@thetwistpodcast.co.


#TWISTPodcast #LuxuryLifestyle #CulturalHeritage #MarketingInnovation

Join us on TWIST for an engaging chat with Bob Sabra. Host Elie Charbel unpacks "The Grower" - from its initial idea to real-world application. We cover the hurdles, strategies for success, privacy importance, and AI's impact on the user experience in a straightforward, accessible manner.

Chapters:
00:00 Intro
3:58 Start of The Grower
5:45 Sales and Marketing Dynamics
9:00 Creative Contributions
10:40 Implementing The Grower
12:30 Introduction to Operations
16:45 Privacy Considerations
19:32 AI and Customization
21:55 Trend Analysis
26:28 Quick Questions

Key Insights:


The visionary journey of "The Grower" from concept to reality.
Balancing creativity with strategic marketing.
The evolving landscape of privacy and personalization in tech.


Connect with us for the latest episodes and content on Instagram @thetwist.podcast and reach out to us at info@thetwistpodcast.co.

Subscribe to get inspired and stay informed on the latest in marketing and tech advancements.

#TWISTPodcast #Marketing #Technology #Innovation

In this episode of TWIST, we're excited to welcome Setareh Raeisi, a digital creator and influencer with a significant following on Instagram and Snapchat. We delve into Setareh's journey from influencer to entrepreneur, exploring the dynamics of audience diversity and the strategic operations behind her businesses. This conversation covers key marketing strategies, influencer pricing models, and the importance of prioritizing online presence in today's digital landscape.

Chapters:

00:00 Introduction
2:31 From Influencer to Entrepreneur
12:49 Audience Diversity
18:02 The Businesses
24:26 Marketing Strategies
30:18 Influencer Pricing Models
39:10 Prioritizing Influencer Presence

Tune in to gain unique insights from Setareh's experience and learn how digital creators are shaping the future of entrepreneurship and online marketing.

Subscribe for Inspirational Stories: Hit the subscribe button and the bell icon to never miss out on the stories that shape the digital world.

#TWISTPodcast #SocialMediaInfluence #CreativeStrategies #DigitalMarketing

In this episode of TWIST, we're joined by Reina Abou Chakra, delving into the transformative world of digital marketing and fashion technology. We discuss the strategic shift towards social media, crafting impactful content, and the inspirational journey behind Stylit. Key topics include growth marketing tactics, entrepreneurial motivations, AI's role in fashion, and the vision for Stylit's future. We also examine competitive dynamics and the efficacy of influencer marketing in retail, concluding with a rapid-fire round of insights.



Chapters:



00:00 Intro

3:15 Shifting to Social

5:20 Successful Content

7:15 Source of Inspiration

12:30 Growth Marketing Techniques

14:10 Entrepreneurship Trigger

16:35 Stylit

20:40 AI Integration

23:52 Stylit Future

26:05 The Competitors

29:30 Retail Influencer Marketing

33:20 TikTok Content

37:58 Rapid Round



Stay connected for the latest episodes and exclusive insights. Follow us on Instagram @thetwist.podcast and reach out at info@thetwistpodcast.co for any inquiries or feedback.



#TWISTPodcast #DigitalCreativity #SocialMediaTrends #Entrepreneurship #Stylit

Welcome to this captivating episode of TWIST, where we unlock the secrets behind social media influence and creativity. Join Elie Charbel as he engages with Anas Abouqamer, the creative force behind Triple F, to explore the journey of becoming a viral sensation and shaping digital narratives.



Chapters:


00:00 Intro
1:24 The Beginning of Triple F
4:48 The Creative Touch
9:00 The Challenge
18:10 The Viral Video
23:20 The Snoop Dog Smokeless Stove Campaign
29:13 Qatari Market Influencers
33:35 AI-generated influencers
42:47 Advice for new influencers
44:40 Outro



Key Insights:


Anas's unique approach to content creation and the power of creativity.
Strategies for overcoming challenges and achieving viral growth.
The impact of strategic collaborations and insights into the future of influencer marketing.



Connect with Us:

Stay tuned for the latest episodes and behind-the-scenes content. Follow us on Instagram @thetwist.podcast. For inquiries, collaborations, or feedback, email us at info@thetwistpodcast.co.



Subscribe for Inspirational Stories: Hit the subscribe button and the bell icon to never miss out on the stories that shape the digital world.



#TWISTPodcast #SocialMediaInfluence #CreativeStrategies #DigitalMarketing #TripleF

Welcome to this episode of TWIST, where we dive deep into the heart of marketing and entrepreneurship. Join us as Elie Charbel sits down with Maya Habib, the visionary CEO behind The Guilt Free Kitchen, to uncover the journey of building a brand that stands out and thrives in today’s digital era.

00:00 Intro
0:20 Maya’s Background and Introduction
4:48 The Spark of The Guilt Free Kitchen
10:38 Major Obstacles and the Instagram Journey
13:08 Digital Revolution: Promoting Products on IG
18:00 Building the Brand & Start Selling in Supermarkets
25:15 Future Flavors
27:55 Outro


Key Takeaways:

Maya's unique approach to overcoming obstacles and embracing independence.
The crucial role of digital marketing and personal branding in today’s business landscape.
Insights into the financial realities of entrepreneurship and self-funding.


Connect with Us:


Stay updated on the latest episodes, behind-the-scenes content, and industry insights. Follow us @thetwist.podcast on Instagram.

For inquiries, collaborations, or feedback, contact us at info@thetwistpodcast.co.

Subscribe for More: Don’t forget to subscribe to our channel and hit the bell icon to get notified about our latest episodes!

#TWISTPodcast #MarketingInsights #Entrepreneurship #DigitalMarketing #BrandBuilding