Imposter syndrome is one of those things that can, and more than likely will, get in your head at almost every stage of your business journey. Each and every time you move to the next level of your business you’ll find that it’s common for self-doubt to creep in. The good news is that as time goes by, your experience as a business owner will help you recognize the telltale signs of imposter syndrome before it really gets a grip on you. You’ll become acutely aware of what situations bring out...

Did you know that by addressing the elephant in the room with your potential clients, you’ll enroll more people? By ‘elephant in the room” we mean their objections.  Most people have them as they consider whether or not they should invest in your coaching program or other offer.    When you address these objections head on, you’re helping people step right over them rather than pondering them and possibly talking themselves out of it because there is some lingering doubt in their mind. This...

Before we share the 3 Pivotal Mindset Shifts of Successful Health Coaches, we have some exciting news to share! The doors are now open to the Wellness Business Accelerator.  We only open enrollment to this exclusive program 1-2 times per year and enrollment is only open until this Saturday, October 21st at 11:59 pm ET.  The Wellness Business Accelerator is our signature program where you learn a proven system for reaching your ideal clients online, growing an engaged email list, and...

If you're a coach who's struggling to fill your calendar with clients, you're not alone. Many passionate coaches find themselves in this exact situation, despite their best efforts. With nearly a decade of experience coaching coaches just like you, we've identified the top three reasons why you might be facing this challenge. It’s likely a matter of fine-tuning many of the things you’ve already put in place, (not a complete overhaul). Join us as we dive deep into each of these critical...

Launching is an important part of every successful business. A launch is a marketing campaign that piques interest in an offer that you have, so you can get people interested, excited and ready to enroll in your program or service.  This can be your 1-on-1 coaching, your online program or anything you have to offer your audience.   In this episode, you will discover: The 5 key components every launch must include to be successful Why implementing these key components, a minimum of four...

When you hear the words ‘goal setting’ does it make you feel a little uncomfortable or does it excite you?  Some people have an aversion to goal setting especially when it comes to their business, so maybe using the phrase “setting intentions” feels better – and that’s okay.  It can be easy to avoid setting goals in your business because maybe you don’t know what types of goals to set, or you don't’ want to be disappointed if you don’t reach them.    We think it’s important to set goals,...

There is a lot to do when it comes to growing your wellness business, but some things are more important than others when it comes to actually getting clients.  It’s easy to get distracted by sparkly objects and hop from one project to the other, but when you ask yourself the 5 questions we’re sharing today, it will help you stay on track more, and feel more focused which means making progress faster.   These are questions we ask ourselves on a regular basis because we know all too well how...

Maximizing your online reach is essential for getting your content in front of a larger audience. When your content can be seen by more people, it gives you the chance to grow your following, build trust and rapport, while you also grow your email list and enroll more clients. It all starts with your content.    In this episode, you’ll discover:   How to leverage other people’s audience to get in front new ideal clients. Ideas for repurposing your content to save time and reach more...

When you first start your health coaching business the easiest way to begin to enroll new clients is to use the outline that you received through your certification or purchase a done-for-you coaching program so you can jump right in getting experience as a coach.  This approach allows you to experiment with the different types of clients that resonate with you the most and also gives you an opportunity to put your education to work to get actual coaching experience. It’s a win-win! But...

Over the years we’ve read many books that have helped us be better business owners and better versions of ourselves. Some of the books knocked our socks off because they were powerful lessons that came at the right time to help us do things more efficiently.    Today we are each going to share our favorite books. The ones that made an impact in one way or another on us personally or in our business or both. Good books are meant to be shared and we’re excited to share our favs with you.   ...

Surveys and polls are a way to open up the lines of communication between you and your followers so you can dial in on exactly what they want to learn from you in your free content as well as your paid content.   We are firm believers that before you should create any new content for your dream clients, whether that’s a freebie or program content, you should first survey them to see what it is they really want.   It’s really easy to follow an idea of something you think your audience...

If you want to run a highly profitable online health coaching program, there are a few insider secrets you want to know first.   After running many online programs over the last 10 years, there are a few key lessons that have been learned, and we’re sharing 3 of the most important ones with you.    In this episode, you’ll discover:   ·      The 3 secrets to know before you run your online coaching program ·      How to create a system you can easily rinse and repeat ·      Why...

Designing the perfect homepage isn’t difficult if you have a clear understanding of the purpose that page serves on your website. We prefer to think of it like our online home and the homepage is like the foyer where we greet a new guest. We invite them in and give them the lay of the land to help them feel more comfortable, cozy, and empowered to get around on their own. In this episode we’re going to walk you through our 10-point website homepage checklist so you can create a new page or...

Wellness workshops are one of the best methods to attract, nurture, and convert your dream customers into paying clients. Today we’re going to discuss the 3 benefits to hosting monthly workshops that will boost client enrollment into your paid programs. In this episode we’re covering Why hosting a monthly workshop works so well to boost the know, like and trust factor between you and your email subscribers so that they are moving through their customer journey with you more quickly How...

We hear it all the time – “I know I should show up consistently on social media, but I don’t know what to post” or “I want to share helpful content on social media but it takes too much time.”    We totally get it, and if you’re nodding your head in agreement with either of those sentiments, you’re going to love this episode we’re bringing back about How to Plan Out 30 Days of Your Social Media Content in One Hour or Less.   Here's what you'll discover:  ·      Why it's important to...

When it comes to creating and sharing content for your business, there are two types; Free and paid.    But how to you determine what should be included in your free content such as your freebies, blog posts and videos, and what should be saved for content for your paid programs?    If this question has been on your mind, this episode will be a huge help.   In this episode, you’ll discover:   ·      The purpose of your free content and how it plays an important role in your...

Conducting discovery calls is critical for health coaches who offer 1-on-1 coaching. It’s during these calls that potential clients can see how you can help them and learn about your program. It’s also where you get to learn more about what your ideal clients really want and need.  There are a few common mistakes that are easy to make, especially when you’re first starting out. We know because we made them too.    In this episode, we’re breaking down 4 Common Discovery Call Mistakes to...

Did you know that bonuses can work with ANY type of offer you have, including one-on-one coaching, online group coaching, or a membership site?   The intention behind bonuses is to make them time-sensitive and only available for a set number of days, so there is urgency involved in people taking action to get access to the bonus.  Karen and I have been using this strategy for many years, and we want to share some of our top secrets with you, so you can use this effective marketing method in...

As two health coaches turned business coaches that have over 10 years of experience under our belts we thought it would be fun to turn back the clock to discuss what we would do if we were just starting out as new health coaches and had $1,000 to invest in our businesses. In other words, where would we invest those funds, what software would we invest in, and what coaching resources would we purchase in order to get new clients sooner rather than later. In this episode you’ll discover: ...

One of the first things an online business owner needs to tackle is figuring out what they’ll offer as a lead magnet to grow their email list with high quality leads. There are a handful of key factors to keep in mind when designing your free offer and in this episode of The Wellness Business Podcast we’re sharing how you can supercharge your list building by focusing on 5 vital elements for high-converting freebies. In this episode you’ll discover…    ·      The 4 ‘sweet-spot’ details...

We’ve worked with thousands of health coaches over the years and have noticed that they often try something once and when it doesn’t end up giving them the results they expected, they ditch that idea and start over with something new. Today we want to encourage you to stop starting from scratch by implementing our 3 steps to gain momentum in your wellness business.   When you try a new strategy or tactic to attract clients or enroll clients into your paid program it can often feel like...

There are many proven strategies that we teach here on the podcast to improve your sales whenever you launch your program or offer spots to work with you one-on-one. One of our favorite strategies is to implement a program waitlist so people who have an interest in working with can take action in the moment when they are most fired up about what’s possible after going through your program. That’s why we’re bringing back one of our most popular episodes: 2 Ways to Implement a Waitlist...

Marketing your health coaching business is likely one of your least favorite things to do, but it’s necessary if you want to build a profitable business.   The good news is that you don’t need to be a marketing ninja to start seeing great results from your efforts and today we’re sharing 5 simple, but very effective strategies you can start using right away.   Here’s what you’ll discover on this episode:   ·      5 free and proven ways to market your health coaching business ...

If you’ve been coaching clients for a year or more, you may be wondering if you should update your program content. We recently did a complete update on our signature program, so we're sharing some insights about that with you too. Today, we are going to share 3 examples of when it’s a good time to give your program a refresh.   Here’s what you’ll discover:   ·      When is a good time to update your coaching content ·      Different ways you can refresh or repackage your...

There is something special that happens in a workshop environment when the host finds their flow and the attendees put their guard down and the synchronicity between the two is absolutely magical and that’s why on this episode we’re sharing 5 reasons hosting wellness workshops results in more paying clients.   If more paying clients is your goal, stick around because we’re not only sharing the 5 reasons why, we’re also sharing real life examples of coaches, just like you, that are...