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Kathrin Bussmann
The Worldly Marketer Podcast
The Worldly Marketer Podcast is Verbaccino's interview-style show about international and global marketing issues. As more and more people around the world get connected to the Internet, even small brands can build an international customer base through digital marketing, translation, localization, social media, and e-commerce. Every week, Kathrin Bussmann talks to a different guest expert to learn more about the challenges and the rewards of going global in the Digital Age. Her mission is to explore how savvy SMEs can leverage today's global, social, multilingual marketplace.
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Ratings & Reviews
4.9 stars from 45 ratings
Essential Listening!
A year ago I wrote this review: “Anyone involved in international trade should subscribe to this podcast. Kathrin Bussmann covers a range of topics both evergreen and current affairs. The interviews with top experts offer fascinating insights into global markets and intercultural knowledge. I...Read full review »
CaveyR via Apple Podcasts · Austria · 06/06/21
Amazing global marketing podcast!
Lots of great marketing info for anyone working internationally. Guests have deep expertise & the content is diverse. There’s something for everyone.
Nicole Barile via Apple Podcasts · United States of America · 11/03/20
Always an inspiring listen!
Kathrin gives us inside access to so many talented global marketers in her podcast - each one bringing a different perspective that’s always relevant. Thank you Kathrin!!
Sharon@Fairmont via Apple Podcasts · France · 10/21/20
Recent Episodes
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