Time to Thrive - Marketing Strategies For Small Business Bethany Meadows

I strongly believe that business success is directly predicated on how we treat our customers. In fact, I saw a statistic recently that cited a study showing that companies who lead in customer experience outperform their competitors by around 80%. On today’s show, our guest will share some practical and tactical ways you can grow your small business using Customer Value Optimization. 
Valentin Radu is the Founder and CEO of Omniconvert, a company that helps businesses increase customer lifetime value and decrease customer acquisition costs. He is a speaker and a self-proclaimed “Customer Value Optimization evangelist” across various stages. He is also the author of The CVO Revolution.

www.omniconvert.com

www.cvorevolution.com 
Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

Content marketing has always been important to a small business marketing strategy. But, today, there are so many more options for content creation and dissemination. And while most small business owners KNOW they should have a content marketing strategy, they often hesitate because of budget and time concerns.
Our guest today is the founder of tiny marketing, an agency that specializes in creating content marketing strategies for the facility services, construction, medical, real estate and SaaS industries. Her focus is on providing high impact results through content marketing without increasing internal resources.
I’m excited to Welcome to Time to Thrive, Sarah Noel Block!

You can learn more about Sarah at www.sarahnoelblock.com.

You can also get the free webinar Avoid Content Burnout With Core Content and learn how to show up consistently with the Core Content Method HERE.


Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

No longer is LinkedIn merely a place to park your resume or look for a new job. Today, LinkedIn is a thriving social media platform where you can establish yourself as a thought leader, position yourself for opportunities and intentionally build a strategic community to support growth.
Our guest today started her career as a Chemical Engineer, obtained her Masters in Environmental Management and spent 10 years working her way up the Fortune 500 ladder. The recession in 2008 made her realize how essential it is to have a strong community of support. 
Inspired by several unexpected life events, she took the opportunity to become an expert in how to use LinkedIn to achieve powerful results. In 2018 she launched the “LinkedIn Business Accelerator” to help business owners turn their LinkedIn into a successful sales funnel.
Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

It’s been said the better you are at something, the easier it looks to others. However, the road to success is usually not an easy or perfect journey. Our guest today studies the habits of the most successful people, in order to learn about their habits and best practices. I’m excited to have her here with us today to hear what she has learned from studying everyone from astronauts to athletes, so that we might optimize our own success.
Dr. Ruth Gotian is the Chief Learning Officer and Assistant Professor of Education in Anesthesiology, former Assistant Dean of Mentoring, and Executive Director of the Mentoring Academy at Weill Cornell Medicine. (Wile)
In 2021, she was one of 30 people worldwide to be named to the Thinkers50 Radar List, dubbed the “Oscars” of management thinking, and is a semi-finalist for the Forbes 50 Over 50 list. Recently she won the Thinkers50 Distinguished Achievement "Radar" Award, ranking her the #1 emerging management thinker in the world.
Along with co-authoring other books and writing numerous journals, she is also the author of The Success Factor – Developing the Mindset and Skillset for Peak Performance.
Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

Small business owners tend to play a lot of different roles in their companies. They shoulder the stress and responsibility of the company’s success or failure. For many entrepreneurs, this translates to chaos and uncertainty. Our guest today preaches the gospel that small business owners are vital to our economy, while teaching business owners that it doesn’t have to feel like riding out a tornado.
Kerry-Ann Powell is a global business strategist, speaker and champion of small and medium sized businesses. She boasts over 20 years of experience as a Washington, DC attorney, lobbyist, and fundraiser. This positions her as an authority on what it takes to strategically succeed while confronting difficult obstacles.
After raising $120 million to build the Martin Luther King Jr. memorial she launched her strategic business and consulting firm, Trafalgar Strategies.  She and her team advise business owners from various industries and countries on creating the strategies, systems, and mindsets to thrive in business and in life.

www.nobusinesschaos.com 
Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

Every business owner KNOWS they need some sort of video strategy, but often feel intimated on where to get started. Today’s guest is going to guide us through how to build a foundational video plan centered around connection, how to layer video into an existing marketing plan, and the secret to harnessing the power of your brand story.
Tony Gnau is an Emmy-award winning journalist, Chief Storytelling Officer, and more recently, the author of Lights, Camera, Impact: Storytelling, Branding, and Production Tips for Engaging Corporate Videos.
Tony is the founder of T60 Productions which specializes in telling business’ stories. He’s responsible for amazing video content for big brands including United Airlines, Walgreens, U.S. Bank, and NBA All-Star Dwyane Wade. In addition to Tony’s 3 Emmy awards, his company has also won 17 Telly Awards. 
Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!