Hey, Besties! Today on Almost Adulting, we welcome back MJ Corey (@kardashian_kolloquium) to continue their conversation about the Kardashian family and how they continue to stay relevant to this day. Violet and MJ go straight into discussing how Kylie has emerged from her sisters' shadows and built an empire for herself. The pair also discuss the Kardashian's rebranding strategy centered around how they look and the power they have as a family rooting on their differing personalities and businesses they built from it, and the simplistic language the family uses that's easy to digest and reproduce. They also exchange ideas on the effect of the hate culture and why people ended up copying the people they tend to hate and how one can become either the victim, the hero, or the villain in someone else's narrative.