Liam's upbringing was steeped in hard work and perseverance. His father's occupation as a black cab driver and his mother's role as a personal assistant instilled in him the values of diligence and resourcefulness. Starting as an apprentice for an electrician, Liam swiftly realised the absence of comfortable workwear in his field. This realisation became the catalyst for his entrepreneurial journey. Recognising the need for better attire that could withstand the demands of labor while prioritising comfort, he took the leap to create Comodo Workwear. Drawing from his experiences and fuelled by his determination, Liam ventured into the world of apparel, carving a niche by catering to the practical needs of workers like himself who craved functionality without sacrificing comfort. His dedication to providing quality workwear stemmed from a genuine understanding of the challenges faced by labourers, and it transformed him into an innovator in the industry, reshaping the way people approached their work attire. Georgina's journey unfolded against the backdrop of a family deeply rooted in a legacy of hard work. Excelling in academics, she pursued a drama degree after her schooling, drawn to the art of storytelling and teaching. However, her family's association with Rolls Royce opened unexpected doors. Joining the events management department, she discovered a different avenue—a world where precision and grandeur intersected. Transitioning to JCB introduced her to the dynamic realm of construction. Imbued with curiosity, Georgina delved into understanding the machinery, particularly diggers. Her passion led her to operate these machines herself, mastering their intricacies and functionalities. This unexpected turn in her career path transformed her into a beacon of knowledge, not as a traditional teacher but as an instructor in an unconventional classroom—a construction site. Georgina found fulfilment in sharing her expertise, educating others about the machines she had come to admire, and bridging the gap between theory and practical knowledge in an industry she hadn't initially envisioned herself being a part of. Guests this week: Liam and Georgina 🔨 Proudly Sponsored by CT1 | www.ct1.com ⭐ Supported by Tradify | https://tradifyhq.com/ 🏷️ Save on over 50 Trade Brands | https://tradelegends.uk/discounts/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/trade-legends/message