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Business of Home, Kaitlin Petersen
Trade Tales
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.
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Ratings & Reviews
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4.6 stars from 59 ratings
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“I’m not an interior designer myself (PR coach) but people in my program and community are! And this is a show I would definitely recommend to them, especially those in the earlier stages of their biz! Kaitlin and her guests know their stuff and even tho I have zero experience in this industry I...”Read full review »
_doremi101 via Apple Podcasts ·
United States of America ·
08/29/24
Priceless Resource!
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“I’m so thankful to have found this podcast! I am new to the design world, but have recently launched a new firm with my daughter @DaynaSterlingInteriors who has a degree in design & has worked under some well-known designers a for about 10 years. I recently retired from a 25 year career in...”Read full review »
Princess DarDar via Apple Podcasts ·
United States of America ·
05/18/23
A real world education for designers
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“If you’re looking for information from other designers on how they run their businesses, what their ups and downs are, the lessons they’ve learned, and the opportunity to feel like you’re not alone in your struggles, your search ends here. Kaitlin navigates conversations with creatives like a...”Read full review »
Theresa Ory via Apple Podcasts ·
United States of America ·
04/23/22
Recent Episodes
Chloe Redmond Warner on the employee who pushed her to improve the firm’s processes, the lengths she’s go to to determine a client’s aesthetic sensibility, and how taking a sabbatical ultimately helped her discover a new way of working that preserved her time and mental energy.
Published 09/25/24
Leann Conquer on why she sees their entire discovery phase as a test run—and a sales process—before the job truly commences; why the firm has developed not one, but two tried-and-true approaches to building a budget; and the importance of shifting the way the firm communicates depending on a...
Published 09/11/24
Published 09/11/24
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