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Business of Home, Kaitlin Petersen
Trade Tales
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.
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Ratings & Reviews
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4.6 stars from 53 ratings
Priceless Resource!
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“I’m so thankful to have found this podcast! I am new to the design world, but have recently launched a new firm with my daughter @DaynaSterlingInteriors who has a degree in design & has worked under some well-known designers a for about 10 years. I recently retired from a 25 year career in...”Read full review »
Princess DarDar via Apple Podcasts ·
United States of America ·
05/18/23
A real world education for designers
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“If you’re looking for information from other designers on how they run their businesses, what their ups and downs are, the lessons they’ve learned, and the opportunity to feel like you’re not alone in your struggles, your search ends here. Kaitlin navigates conversations with creatives like a...”Read full review »
Theresa Ory via Apple Podcasts ·
United States of America ·
04/23/22
“Kaitlin Petersen and her guests turn the nuts and bolts of running an interior design business into a fascinating topic, week after week. It’s also so informative that it’s useful for people who run any kind of business that sells creative services. Like me, who runs a branding and marketing...”Read full review »
David L. Blair via Apple Podcasts ·
United States of America ·
04/08/22
Recent Episodes
Kai Williamson on why hiring a senior designer first transformed her business, how she landed on a per-square-foot fee structure, and how she realized that doing good work and feeling good about the work aren’t always the same thing.
Published 05/08/24
Brian Paquette on why aesthetics alone won’t make him say yes to a project, what he learned from downsizing his team, and how a focus on simplicity inspired his approach to billing.
Published 04/24/24
Published 04/24/24
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See hourly chart positions and more than 30 days of history.
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