This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In this solo episode Heather Bayer delves into the transformative concepts from the book "10X is Easier than 2X" by Dan Sullivan and Benjamin Hardy. Heather shares her personal journey of embracing a 10X mindset, recounting pivotal moments in her career that led to exponential growth. She provides practical examples and strategies for vacation rental managers to apply 10X thinking, from creating unique guest experiences to leveraging technology and forming strategic partnerships. Heather emphasizes the importance of a mindset shift, focusing on core strengths, simplifying operations, and continuously innovating to achieve significant business growth. The episode is a motivational guide for those looking to make bold changes and elevate their vacation rental business to new heights. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS561