With the hop harvest in full swing, Adam, Joanna, and Zach discuss whether or not the increased emphasis on individual hop varieties is helping or hurting the craft beer industry. Then, Zach talks with Ryan Hopkins, CEO of Yakima Chief Hops, about how his company is pushing the envelope on both hop breeding and preservation technology. Finally, the much-awaited moment as the team tastes the Bud Light Seltzer Flannel Pack. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, Stitcher, or wherever you get your podcasts, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well. See acast.com/privacy for privacy and opt-out information.