Leaders need to be able to communicate effectively and should be congruent in their communication across different media and platforms, including social media. On this show, Lesley talks to sales trainer and coach, Nevil Tynemouth (https://uk.linkedin.com/in/neviltynemouth), about his experience of being part of the team that launched two of the UK’s biggest household products – Dyson and Blackberry – and about being at the leading edge of such innovation in the marketplace. Now the founding director of a thriving business, New Results Training (http://www.newresultstraining.co.uk/), and author of Sales Success on LinkedIn (http://www.amazon.com/Sales-Success-LinkedIn-Existing-Business/dp/1496994000/ref=sr_1_1?ie=UTF8&qid=1433231099&sr=8-1&keywords=nevil+tynemouth), Nevil shares his insights into what makes a great leader and draws on the lessons he learned from his beloved dog, Jasper, especially when it comes to communication.