Episode 97: The Power of Social Media in Wine (40 Under 40 of 2021 Series - Part 1)
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In this episode, Associate Managing Editor Emily Saladino speaks with 40 Under 40 honorees Shanika Hillocks and Isis Daniel about the role of social media in wine business and culture. What makes for compelling social content in the wine world, and how can wine companies, professionals and casual drinkers better harness the power of Instagram, TikTok and beyond? Hillocks and Daniel share tips from their work as social media experts and discuss where they see social wine communities headed.
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