Publishers add our Trackable prefix to their RSS feed. We're already trusted by top publishers to track tens of millions of downloads per month, including #1-ranked podcasts. Optionally, publishers can connect a real-time impression pixel from a dynamic ad insertion provider like ART19 or AdsWizz.

Advertisers perform a simple integration with our Javascript snippet on their website, or integrate our SDK into their app to track actions like visits and purchases.

SmartAds connects downloads and audio ad impressions to actions on advertiser websites using multiple signals, including IP addresses, user agents, and device graphs, alongside traditional methods like coupon codes and surveys.