Studying SGE and Having a Plan to Take Advantage of It
Listen now
Description
This week marks the 50th episode of the Content That Grows. In it, Kevin and Derek are discussing a topic that's still a moving target: Google's SGE. In this episode, the two of them discuss what it is, what's changed since Google first announced SGE, and how teams can best prepare for its launch. Key moments in the conversation: 1:40 - What is SGE and what's it able to do? 6:15 - Why SGE is so challenging to discuss right now? 11:00 - Our responses to SGE opinions floating around the internet 18:30 - How to approach learning to use SGE in your SEO plan 24:21 - Beware the SGE fearmongering consultants
More Episodes
In this episode, Nate and Ryan discuss simplifying content distribution. They highlight the common reasons why companies struggle with distribution, such as lack of bandwidth, fear of not having the expertise, and overcomplicating the process. They emphasize the importance of having a schedule...
Published 09/17/24
In this episode, Nate Turner and Darren Chait discuss the power of a strong relationship between product and marketing in product-led growth (PLG) companies. They highlight the importance of continuous integration between product and marketing teams throughout the growth journey and explore the...
Published 08/27/24
Published 08/27/24