This episode of the 0 to 100k hustle looks at marketing. George explains how he has successfully marketed his family business, the pub he ran, his property enterprise and, now, his horse transport company. With the help of his mentors, he has become much more effective at marketing, which has greatly accelerated the growth of his latest startup. You can be sure that the marketing guidance he provides works. KEY TAKEAWAYS Building a brand and getting it known in the sector you are operating in is crucial. Using social media is an effective way to do this. Join the Facebook groups that your potential clients visit. Don´t forget about print. Ads in local papers and relevant magazines can be highly effective. Look at how your competitors are marketing their businesses. Email marketing is incredibly powerful. People buy from people, so build your personal brand. BEST MOMENTS ‘I´ve gone from a few hundred pounds a month to in excess of £6,000, just through changing my marketing strategy.’ ‘You do hear that paid ads can accelerate businesses… but it clearly wasn´t right for me. ´ ‘A mailing list doesn´t need to cost you anything.’  SOCIALS https://youtube.com/@0-100KHustle https://www.facebook.com/profile.php?id=61556119881976 https://www.tiktok.com/@hustle_with_george https://www.instagram.com/gbetson ABOUT THE HOST Meet George, your podcast host and a lifelong enthusiastic entrepreneur. George's journey in business has taken him from the classroom to university and through the ups and downs of running both family enterprises and his own ventures. His unrelenting passion for innovative ideas and unwavering determination are the driving forces behind his entrepreneurial spirit. Despite facing personal setbacks, including a challenging breakup that reset his life to '0,' George sees every obstacle as an opportunity. He's on a mission to transform his life and business. He is inviting you to join him on this exploratory and educational journey. George believes in the power of community and personal growth. Together, through the "0 - 100k Hustle" we can learn, adapt, and accelerate our paths to success. Whether you're a budding entrepreneur, recovering from business setbacks, or looking for fresh strategies to propel your venture, George is your guide, motivator, and community host.