Stop guessing and start GROWING! At 7.7M+ podcast downloads (at an average of 500k/month), Les Alfred of Balanced Black Girl knows a thing or two about audience retention and growth... and she's here to spill all of her secrets! Contrary to the popular growth strategies widely shared by the gurus, Les attributes much of her success to one simple yet fundamental concept that we don't talk about enough: content strategy! …and of course: CONSISTENCY!
Tune in to hear all about Les's experience in growing a loyal audience, including: the exact content strategy to which she attributes much of her success (and how you can implement the same); her best advice for retaining and further growing a thriving podcast audience; the reality of podcast monetization and sponsor revenue at 500k downloads/month (and why she chooses to keep working a 9-5 corporate job); and so much more!
Launched in 2018 with a dedication to "helping you feel your best," the Balanced Black Girl podcast highlights Black and brown women experts in health and wellness and creates a comfortable place for accessible wellness conversations and connection. Tune in for the approachable health, self-care, personal development, and well-being advice you need to find your balance.
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