14: The TRUTH behind the curtains - Ashton Shanks
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Description
He discusses with Eddie about what it’s really like to run an agency, they break down the struggles and biggest challenges they have faced in an industry that fights to uphold a flawless perception. Together they are hosting one of the best events out there to kick off the year strong. TIMESTAMPS: 00:00 - Intro 01:18 - Start 01:57 - How's the business going? 03:22 - What are the biggest problems in your business? 04:17 - What positions are positions of leadership? 05:30 - What is media buying looking like for you guys right now? 06:12 - What it Costs to be #1 06:55 - Platforms want you to get better performance but it IS A SALE 08:47 - Its one of the hardest times ever 10:30 - It comes down to two things 12:58 - Client Examples 15:00 - The problems with having young companies 17:00 - Why is it hard to create leaders 20:23 - The importance of revisions 21:57 - Who is the person who will check your gaps 22:54 - Biggest pet peeves and workarounds 25:35 - Company wide updates 27:03 - What's Vivid Vision? 27:52 - How Ashton deployed complete transparency 29:14 - Andrew's fix 30:53 - Team updates 33:51 - What kind of company do I want? 35:22 - Is it harder to build leadership remotely? 37:06 - There's nothing wrong with clocking in and out 42:47 - Ashton building his office 45:30 - Company vision 47:04 - How companies negotiate their buyout 48:43 - Why are cash buyouts going down? 51:50 - How eddie would sell a company 53:44 - AGENCY FOUNDERS LIVE 58:23 - Outro THE AGENCY FOUNDERS: Instagram: https://www.instagram.com/theagencyfounders Website: http://theagencyfounders.com/ FOLLOW ASHTON: Instagram: https://www.instagram.com/ashton.shanks/ Hemon Media: https://thehemongroup.com/ FOLLOW 4MEDIA: Main YouTube Channel: https://www.youtube.com/4mediamarketing Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ Website: https://4media.marketing/ Join Our Team: https://4media.marketing/jobs Instagram: https://www.instagram.com/4media.marketing/ TikTok: https://www.tiktok.com/@4media.marketing? EDDIE Instagram: https://instagram.com/eddiemaalouf Twitter: https://twitter.com/imakegreatads Marketing Course: https://www.brilliantmarketers.com/ ANDREW Instagram: https://instagram.com/andrew_deitsch Website: https://andrewdeitsch.com YouTube: https://www.youtube.com/andrewdeitsch Andrew’s Other Podcast: https://www.andrewdeitsch.com/podcast
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