Dee Deng (Founder, Right Hook Digital) , Tommy Patterson (Founder, WKND) and Kyle Hunt (COO, WKND) join us at Agency Founders for a round table about running a business/ agency, scaling it, and the process of letting people go. Dee Deng is the Co-Founder of Right Hook Digital, one of the largest growing agencies in the space. His Company manages millions in ad spend for their growth clients across Australia and the USA. He currently lives in Australia where he works with his team of over 100 remote employees. We’re so grateful to Dee for taking the time to fly to the US and hang out with us for a few days. Tommy grew up with nothing, and after getting evicted at 9 decided “I’m going to be a millionaire.” He has since started multiple 7 figure businesses, attended and spoken at conferences all around the world, and has one of the fastest growing agencies in the ecommerce space.  Kyle Hunt is Tommy’s COO and right hand man. His goal is to help DTC Brands scale to multi 8 figures as fast as possible through operations. You’re going to want to watch the whole thing to get the inside scoop on certain SOP’s in our businesses, Auditing your own Business, and Changing your Mindset to increase efficiency/profitability. FOLLOW DEE: Instagram: https://www.instagram.com/realdoseofdee Twitter: https://twitter.com/realdoseofdee YouTube: https://www.youtube.com/channel/UC2VyjYG9EjzeUFMOzZbksaA Website: https://righthookdigital.com/ FOLLOW KYLE: Instagram: https://www.instagram.com/kylexhunt/ Twitter: https://twitter.com/huntkyle FOLLOW TOMMY: Instagram: https://www.instagram.com/tommypatterson/ Twitter: https://twitter.com/WKNDCEO Website: https://www.wknddigital.com/ TIMESTAMPS:  00:00 - Intro 01:46 - Podcast Start/ Introducing the Panel 08:50 -  Reading vs Listening to Books 11:36 - Company Waste Management 14:52 - Dee’s “Disobedient Rubik’s Cube” 20:33 - Dee’s Book Recommendation/ Operation Efficiency 24:35 - Scaling and Refining Agencies 28:57 - Metric Space Process Maps 33:05 - Changing “why” to “what caused” 35:31 - Being out of Touch with your Business 37:02 - We are what we Tolerate 39:32 - Quiet Quitting 42:47 - Facing Problems Head On 44:13 - Auditing Your Own Business 50:43 - Human Capital Debate 52:19 - Headaches per Dollar Earned 57:30 - Only Hire Fully Formed Adults 59:33 - Grass isn’t Greener on the other side 1:00:37 - Company Culture 1:22:27 - Separating Relationships from Business 1:29:16 - Tommy Cutting Team Members 1:31:39 - You Cannot Fix a Problem You Don’t Understand 1:42:27 - Business During Covid 1:52:55 - Experience vs Potential 1:57:53 - Kyle’s Fortune Cookie Advic 2:01:19 - Dee’s Fortune Cookie Advice 2:03:39 - Tommy’s Fortune Cookie Advice FOLLOW 4MEDIA: Main YouTube Channel: https://www.youtube.com/4mediamarketing Clips Channel: https://www.youtube.com/channel/UCNx7auVTseV865Mu1CZX0WQ Website: https://4media.marketing/ Join Our Team: https://4media.marketing/jobs Instagram: https://www.instagram.com/4media.marketing/ TikTok: https://www.tiktok.com/@4media.marketing? EDDIE Instagram: https://instagram.com/eddiemaalouf Twitter: https://twitter.com/imakegreatads Marketing Course: https://www.brilliantmarketers.com/ ANDREW Instagram: https://instagram.com/andrew_deitsch Website: https://andrewdeitsch.com YouTube: https://www.youtube.com/andrewdeitsch Andrew’s Other Podcast: https://www.andrewdeitsch.com/podcast