Paid advertising will likely remain significant, but it shouldn’t be your only strategy. By embracing organic content strategies that align with your brand’s story, you can create a formidable presence that resonates with authenticity. Whether it’s diving into rich storytelling, harnessing SEO,...
Published 11/20/24
Understanding your audience is key. This is particularly true with video marketing because just like written content, your videos need to answer the viewer’s question or fulfill their ‘search intent’. Search intent is what Google uses to determine what you mean when you type a query and, more...
Published 11/13/24