Blog Post: Facebook Podcasts Updates Marketing your podcast tends to be an afterthought if you are new to podcasting and if you're a seasoned podcaster it tends to be the chore of your passion project.  However, marketing is an integral part of running a successful podcast and Social Media Marketing provides a crucial touch point with current listeners and gives you the opportunity to get in contact with new potential listeners to grow your audience. So in today's episode, you'll learn all the ways you can market your podcast on Facebook.