In this episode of The Conference Collective Podcast we welcome Chris Ridd, CEO of EventsAir. Chris discusses how industry trends have shaped and are continuing to shape EventAir’s strategy along with how event organisers can effectively implement event technology. Chris sheds light on the importance of data safety and further shares tips on how to engage a virtual and hybrid event audience. About Chris Ridd: Chris joined EventsAir as CEO in September 2022 and has over 30 years' experience in the IT industry including 5 years as Managing Director for Xero Australia and 15 years at Microsoft in various senior executive roles. He led Xero’s expansion in the Australian market from a small startup to become the largest online cloud accounting software company, growing from seven staff and 4,500 customers, to 270 staff and 320,000 paying customers. In 2015, Chris was awarded The CEO Magazine’s Financial Services Executive of the Year & Runner Up in Managing Director of the Year. Chris’ LinkedIn: https://www.linkedin.com/in/chrisridd/   Events Air Website: https://www.eventsair.com/  About The PCOA: The PCO Association is the leading body representing the interests of Professional Conference Organisers and Event Managers in Australia and New Zealand. The Association’s objectives are to increase the standard of professionalism of its members and promote a better understanding of the roles, functions and contributions of Professional Conference Organisers and Event Managers and other practitioners in the conference and event sector. Website: www.pco.asn.au About Connected Event Group: At Connected Event Group we offer innovation and creativity in audio-visual services and event production, employing technical solutions that help people and businesses communicate with each other. We’ve been translating event technologies for our clients for over two decades specialising in AV production, content creation and broadcasting, across a range of industries. We’re experts in making the impossible possible. Website: www.connectedeventgroup.com About Libbie Ray: Libbie Ray is the Director of Connected Event Group and the President of the Entrepreneurs Organisation Sydney. Libbie's 20 years of experience across marketing, events, technology, and broadcast production provides a well-rounded approach to the new world of events. Libbie's passionate about sharing her knowledge and insights and works with Skills IQ and TAFE to assist in the development of the training and education framework for her sector.  Libbie’s LinkedIn: https://www.linkedin.com/in/libbie-ray/