We had a conversation with Maryam Abdulkadir, an environmentalist who works with rural communities in Nigerian to reintroduce cultural medicinal practices.  She is the founder of Plant Revival Enterprise, a social enterprise that replants native medicinal fruit trees and crops which have become endangered in specific communities in Nigeria. Plant Revival is known for creating the first botanical garden in northeastern Nigeria, on a hectare of land donated by Modibbo Adama University in Yola, Adamawa state. The key themes we explore on this episode include: Environmentalism - why should you care?The dangers of deforestation on culture and identity.What are the challenges of running a social enterprise in a conflict-prone region in sub-saharan Africa.How do you differentiate between what people want and what they need.Have a listen! Please follow us on Instagram and LinkedIn