In this week's issue of sustainability insights we are looking at the latest EU rules on fund names and greenwashing. Links: https://www.traverssmith.com/knowledge/knowledge-container/sdr-finalised-guidance-on-the-anti-greenwashing-rule https://www.traverssmith.com/knowledge/knowledge-container/sustainability-disclosure-requirements-sdr-and-investment-labels-the-new-rules/ https://www.traverssmith.com/knowledge/knowledge-container/travers-smiths-sustainability-insights-the-uks-anti-greenwashing-rule/ https://www.traverssmith.com/knowledge/knowledge-container/esma-guidelines-on-fund-names/ https://www.esma.europa.eu/sites/default/files/2024-05/ESMA34-472-440_Final_Report_Guidelines_on_funds_names.pdf https://www.traverssmith.com/knowledge/knowledge-container/esma-guidelines-on-fund-names/ https://www.traverssmith.com/knowledge/knowledge-container/sustainability-disclosure-requirements-sdr-and-investment-labels-the-new-rules/#:~:text=Naming%20and%20marketing%20rules https://eur-lex.europa.eu/eli/reg_del/2020/1818/oj#:~:text=in%20Article%205.-,Article%2012,-Exclusions%20for%20EU