Danette Chavez goes guesto mode! Danette is the new editor-in-chief of the AV Club, an icon of internet culture writing recently freed from a grim period of ownership by the truly boneheaded G/O Media group. We talk about the challenges facing writing online, the pitfalls so many business guys keep stumbling into, and what it takes for a publication to be sustainable and forge an identity. Sites mentioned: avclub.com pajiba.com hellgatenyc.com defector.com aftermath.site