If the thought of picking up the phone to call Realtors gives you the gag reflex, you're not alone. Most mortgage pros hate cold-calling Realtors, so you're in good company!   That being said, the reason you don't like making those calls is because you're doing it wrong. It's kind of like sex, if you don't like it, you're probably doing it wrong!   So, if you reach for that phone and your knees get wobbly, your palms get sweaty, and that phone feels like it weighs 1000 lbs, that's a symptom you're doing it the HARD WAY.   Chances are, you want to bring the swagger factor to your business, but on the inside you’re scared to be an annoying pest, feeling inadequate when it comes to your value proposition, and loathe being laughed off the phone.   If your confidence has gone down the drain, in a downward spiral of self-doubt and you just don't know how to get out of your own way, this episode is for you.   How do you go from being afraid of the phone to mastering it and turning it into your most profitable, MONEY-MAKING MACHINE?   In this episode, I share why you’re afraid of the phone, and the 3 keys to unshakeable, unstoppable call confidence.   We tend to resist that which we deem, presume and assume to be painful. -Doren Aldana   Three Things We Learned     -Forge the diamond within you It’s a tough market, but there are still plenty of deals to be had. How do you make sure the pressure makes you STUD instead of a dud?   -The key to call confidence What does it take to become so self-assured with TOTAL CERTAINTY? It makes getting on the phone feel effortless and even fun. -How to win the self-image game Our businesses are a reflection of our inner world - our self-image. If we feel like an imposter, we’ll bring nothing but lack, limitation, and scarcity to the table. How do we shift into feeling secure, self-confident, and purpose-driven?